* . *
  • About
  • Advertise
  • Privacy & Policy
  • Contact
Sunday, July 6, 2025
Earth-News
  • Home
  • Business
  • Entertainment
    Magicians and Battlebots light up Las Vegas entertainment scene – KSNV

    Magicians and Battlebots Take Las Vegas Entertainment by Storm

    Max-Matching Entertainments & Longhua District form partnership for new entertainment complex – Blooloop

    Max-Matching Entertainments and Longhua District Unite to Launch Thrilling New Entertainment Complex

    Kennedy Publishing, MGA Entertainment Launch Yummiland Magazine – License Global

    Kennedy Publishing, MGA Entertainment Launch Yummiland Magazine – License Global

    MAY HER SOUL REST IN PEACE 🙏 Veteran entertainment columnist and talent manager Lolit Solis has passed away. She was 78 years old. https://tinyurl.com/6kumarkx | LatestChika.com – Facebook

    Beloved Entertainment Icon Lolit Solis Passes Away at 78 – A Life Remembered with Love and Respect 🙏

    Neil Young Plays Rare Full-Band ‘Ambulance Blues’ With The Chrome Hearts – Yahoo

    Neil Young Stuns Fans with Rare Full-Band Performance of ‘Ambulance Blues’ Alongside The Chrome Hearts

    BTS Announce Their Big Return and Yes, They Already Have Some Major Plans in the Works – Yahoo

    BTS Announce Their Big Return and Yes, They Already Have Some Major Plans in the Works – Yahoo

  • General
  • Health
  • News

    Cracking the Code: Why China’s Economic Challenges Aren’t Shaking Markets, Unlike America’s” – Bloomberg

    Trump’s Narrow Window to Spread the Truth About Harris

    Trump’s Narrow Window to Spread the Truth About Harris

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Trending Tags

    • Trump Inauguration
    • United Stated
    • White House
    • Market Stories
    • Election Results
  • Science
  • Sports
  • Technology
    EIFO invests $5 million in D3, the Ukraine-focused defence technology venture fund – sUAS News

    EIFO Pledges $5 Million to Supercharge Ukraine-Focused Defense Technology Fund

    New Technology for Water Efficiency and Working with Mexico on Screwworm – AG INFORMATION NETWORK OF THE WEST

    Revolutionary Water Efficiency Technology and Cross-Border Collaboration to Defeat Screwworm

    Environmental cognitive distance, R&D capability distance, and supply chain green technology innovation – Nature

    Bridging Gaps: How Environmental and R&D Differences Drive Green Technology Innovation in Supply Chains

    LG Innotek CEO Moon Hyuksoo: “Our Next-gen Substrate Technology Will Change the Industry Paradigm” – TechPowerUp

    LG Innotek CEO Moon Hyuksoo: “Our Next-Gen Substrate Technology Will Revolutionize the Industry” Revolutionizing the Future: LG Innotek’s CEO Unveils Game-Changing Next-Gen Substrate Technology

    Inspira Technologies Secures Landmark $22.5M Deal: Major Revenue Breakthrough After FDA Clearance – Stock Titan

    Inspira Technologies Secures Landmark $22.5M Deal: Major Revenue Breakthrough After FDA Clearance – Stock Titan

    Meiwu Technology Company Limited and Shenzhen Zhinuo – GlobeNewswire

    Meiwu Technology Company Limited and Shenzhen Zhinuo – GlobeNewswire

    Trending Tags

    • Nintendo Switch
    • CES 2017
    • Playstation 4 Pro
    • Mark Zuckerberg
No Result
View All Result
  • Home
  • Business
  • Entertainment
    Magicians and Battlebots light up Las Vegas entertainment scene – KSNV

    Magicians and Battlebots Take Las Vegas Entertainment by Storm

    Max-Matching Entertainments & Longhua District form partnership for new entertainment complex – Blooloop

    Max-Matching Entertainments and Longhua District Unite to Launch Thrilling New Entertainment Complex

    Kennedy Publishing, MGA Entertainment Launch Yummiland Magazine – License Global

    Kennedy Publishing, MGA Entertainment Launch Yummiland Magazine – License Global

    MAY HER SOUL REST IN PEACE 🙏 Veteran entertainment columnist and talent manager Lolit Solis has passed away. She was 78 years old. https://tinyurl.com/6kumarkx | LatestChika.com – Facebook

    Beloved Entertainment Icon Lolit Solis Passes Away at 78 – A Life Remembered with Love and Respect 🙏

    Neil Young Plays Rare Full-Band ‘Ambulance Blues’ With The Chrome Hearts – Yahoo

    Neil Young Stuns Fans with Rare Full-Band Performance of ‘Ambulance Blues’ Alongside The Chrome Hearts

    BTS Announce Their Big Return and Yes, They Already Have Some Major Plans in the Works – Yahoo

    BTS Announce Their Big Return and Yes, They Already Have Some Major Plans in the Works – Yahoo

  • General
  • Health
  • News

    Cracking the Code: Why China’s Economic Challenges Aren’t Shaking Markets, Unlike America’s” – Bloomberg

    Trump’s Narrow Window to Spread the Truth About Harris

    Trump’s Narrow Window to Spread the Truth About Harris

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Trending Tags

    • Trump Inauguration
    • United Stated
    • White House
    • Market Stories
    • Election Results
  • Science
  • Sports
  • Technology
    EIFO invests $5 million in D3, the Ukraine-focused defence technology venture fund – sUAS News

    EIFO Pledges $5 Million to Supercharge Ukraine-Focused Defense Technology Fund

    New Technology for Water Efficiency and Working with Mexico on Screwworm – AG INFORMATION NETWORK OF THE WEST

    Revolutionary Water Efficiency Technology and Cross-Border Collaboration to Defeat Screwworm

    Environmental cognitive distance, R&D capability distance, and supply chain green technology innovation – Nature

    Bridging Gaps: How Environmental and R&D Differences Drive Green Technology Innovation in Supply Chains

    LG Innotek CEO Moon Hyuksoo: “Our Next-gen Substrate Technology Will Change the Industry Paradigm” – TechPowerUp

    LG Innotek CEO Moon Hyuksoo: “Our Next-Gen Substrate Technology Will Revolutionize the Industry” Revolutionizing the Future: LG Innotek’s CEO Unveils Game-Changing Next-Gen Substrate Technology

    Inspira Technologies Secures Landmark $22.5M Deal: Major Revenue Breakthrough After FDA Clearance – Stock Titan

    Inspira Technologies Secures Landmark $22.5M Deal: Major Revenue Breakthrough After FDA Clearance – Stock Titan

    Meiwu Technology Company Limited and Shenzhen Zhinuo – GlobeNewswire

    Meiwu Technology Company Limited and Shenzhen Zhinuo – GlobeNewswire

    Trending Tags

    • Nintendo Switch
    • CES 2017
    • Playstation 4 Pro
    • Mark Zuckerberg
No Result
View All Result
Earth-News
No Result
View All Result
Home General

‘Scale out, not up’: Rethink your circular strategy

January 20, 2024
in General
‘Scale out, not up’: Rethink your circular strategy
Share on FacebookShare on Twitter

Author, podcast host, speaker and business adviser Catherine Weetman is an expert of the circular economy. Working for Kellogg’s and Tesco led her to focus on circular solutions in manufacturing and retail.

Weetman launched the circular economy consultancy Rethink Global in 2013 and published A Circular Economy Handbook for Business and Supply Chains in 2020. In the Circular Economy Podcast, her wide-ranging conversations with inspiring leaders ask hard questions and strike the balance between optimism and realism.

I connected recently with Weetman via Zoom to learn how both established and disruptive companies can advance circular economy principles. 

Kori Goldberg: Over 120 podcasts, you’ve had conversations with people from many industries making real-world impact. What are some of the recurring themes?

Catherine Weetman: When disruptors get going with circular solutions, they don’t have to do much marketing; people are waiting for it, they want to tell all their friends. So there’s a real pull effect when companies are doing proper circular things. But established business leaders really struggle to make the business case…

Circular materials are generally a false solution. This idea that we can just switch to recycled or regenerative materials, that’s a big tick in the box. But the footprint, whether it’s carbon impact or ecological destruction, or pollution that’s ending up in our food and water systems, occurs at every stage of the production-and-use process.

So when it comes to trying to then make a big shift away from this typical strategy to sell more… breaking away from that is really hard for existing businesses. 

Goldberg: So companies are struggling to see a path towards profitability that isn’t just the usual “sell more” model. What are some of the most critical challenges hindering widespread adoption of the circular economy principles? 

Weetman: Businesses struggle to think about how to create stakeholder value. Everybody’s so focused on “costs down, profits go up; sell more, profits go up.” That’s a one-dimensional mindset.

They need to be thinking about multiple forms of value. That could be making someone feel better about the impact of their purchase on the environment, that they’ve supported fair labor practices, craftsmanship, that kind of thing.

And the same applies to investors, insurers, everybody who’s a stakeholder. Mindsets are starting to shift around: How is this business going to be future-fit? Is it really going to carry on into the future or is there something that’s going to undermine it? How do we move towards something more circular, more resilient, more locally distributed and less reliant on this long, complex, opaque global supply chain?

Goldberg: How can the established companies start to make more strategic shifts towards circularity?

Clayton Christensen (who wrote “The Innovator’s Dilemma”) established this theory of how big, established companies get stuck in their niche and can’t innovate their way out of it… One of the things that Christensen said was to talk to your non-customers. Even for a business like Walmart, there are still more non-customers than customers. Think about why they’re not buying from you, and find out what they want.

Goldberg: What advice would you offer the next generation of leaders and  entrepreneurs… aspiring to accelerate the circular economy?

Weetman: How can you create multiple forms of value? It’s not just about achieving a particular price tag or trying to make something that’s shareable. You have to really think about what’s not working for the user from the current system.

Circular Economy Handbook for Business and Supply Chains by Catherine Weetman

Thinking about non-customers as well: Who else might want this if it suddenly becomes affordable, or if you can rent it instead of having to buy it?

My three watchwords are, first, affordable; that means good value. It doesn’t mean just low cost; it means getting really good value for money. A low annual cost to own, quality. We want good functionality, multiple functions, if possible.

Second, making sure it’s accessible. Is it easy to get hold of? Can you use it instead of having to own it? Avoiding the burden of ownership, making things convenient.

The last thing is acceptable — socially, ethically and environmentally acceptable, because people want to be good citizens and not be making a choice that ends up “stealing the future,” to use a term from Paul Hawken.

You also have to think about systems scale, feedback loops and how can you test and iterate. …Really think about risks. What if policies or geopolitical conditions change? Start small and think about how to scale out, not scale up… it’s not about building big monoliths anymore. It’s about being local, resilient, adaptable and agile.

Goldberg: Which industries or sectors have shown the most promising advancements towards circularity, and what lessons can other industries learn from these?

Weetman: I’m talking to you through a remanufactured Dell laptop, but it was really manufactured by a company called Circular Computing, and they manufacture other high quality brands, laptops. And then there [are] examples like Fairphone, with the modular design and fair materials. …Apple [is] doing an amazing range of things, but it’s nearly all at the kind of pilot stage. 

And then in terms of sort of long established circular practices…we’ve got companies like Caterpillar [that have been] remanufacturing for decades, and it’s the most profitable part of their businesses. …When you think about innovative and circular, you don’t think of a company that’s been around for 75 years.

>>> Read full article>>>
Copyright for syndicated content belongs to the linked Source : GreenBiz – https://www.greenbiz.com/article/scale-out-not-rethink-your-circular-strategy

Previous Post

Netanyahu rejects U.S. push for Palestinian state; Biden concedes strikes on Houthis aren’t working

Next Post

Grant seeks to recruit Appalachian manufacturers for clean energy economy

New book digs into Indigenous cuisine through archaeology, culture, ecology – Gander Newsroom

Unveiling Indigenous Cuisine: Exploring the Rich Tapestry of Archaeology, Culture, and Ecology

July 6, 2025
BANG! James Webb telescope catches stray galaxies in the Bullet Cluster: Space photo of the week – Live Science

BANG! James Webb Telescope Unveils Breathtaking Image of Stray Galaxies in the Bullet Cluster

July 6, 2025
How Do You Teach Computer Science in the A.I. Era? – The New York Times

Unlocking Success: Mastering Computer Science Education in the Age of A.I

July 6, 2025
If you want to be younger looking in 60 days, start practicing these 8 daily habits – VegOut

If you want to be younger looking in 60 days, start practicing these 8 daily habits – VegOut

July 6, 2025
Real Madrid vs Borussia Dortmund 3-2: FIFA Club World Cup – as it happened – Al Jazeera

Real Madrid vs Borussia Dortmund 3-2: FIFA Club World Cup – as it happened – Al Jazeera

July 6, 2025

Israel’s economy can’t survive a long war with Iran – and Trump knows it – Middle East Eye

July 6, 2025
The long-term health risks as extreme heat becomes a new normal – PBS

Uncovering the Silent, Long-Term Health Risks of Life in Extreme Heat

July 6, 2025
Trump Says He Will Start Talks With China on TikTok Deal – The New York Times

Trump Says He Will Start Talks With China on TikTok Deal – The New York Times

July 6, 2025
EIFO invests $5 million in D3, the Ukraine-focused defence technology venture fund – sUAS News

EIFO Pledges $5 Million to Supercharge Ukraine-Focused Defense Technology Fund

July 6, 2025
Winning sports’ woke war is great, but unfortunately it’s led by the absurd – New York Post

The Thrilling Battle for Sports Culture Is Fueled by the Absurd

July 6, 2025

Categories

Archives

July 2025
MTWTFSS
 123456
78910111213
14151617181920
21222324252627
28293031 
« Jun    
Earth-News.info

The Earth News is an independent English-language daily published Website from all around the World News

Browse by Category

  • Business (20,132)
  • Ecology (707)
  • Economy (732)
  • Entertainment (21,621)
  • General (15,739)
  • Health (9,770)
  • Lifestyle (737)
  • News (22,149)
  • People (733)
  • Politics (741)
  • Science (15,949)
  • Sports (21,231)
  • Technology (15,716)
  • World (713)

Recent News

New book digs into Indigenous cuisine through archaeology, culture, ecology – Gander Newsroom

Unveiling Indigenous Cuisine: Exploring the Rich Tapestry of Archaeology, Culture, and Ecology

July 6, 2025
BANG! James Webb telescope catches stray galaxies in the Bullet Cluster: Space photo of the week – Live Science

BANG! James Webb Telescope Unveils Breathtaking Image of Stray Galaxies in the Bullet Cluster

July 6, 2025
  • About
  • Advertise
  • Privacy & Policy
  • Contact

© 2023 earth-news.info

No Result
View All Result

© 2023 earth-news.info

No Result
View All Result

© 2023 earth-news.info

Go to mobile version