Choosing Between a Structured or Conversational Interview

Both approaches have pros and cons — and can yield different insights about a candidate.

June 25, 2024

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It’s critical to avoid the financial burden of making a wrong hire. Two approaches to conducting interviews — structured and conversational — can yield different insights about a candidate. While structured interviews make it easier to compare candidate responses and help ensure each interviewer covers distinct areas without redundancy, they may fall short in uncovering the candidate’s communication style and adaptability to change in a real-world setting. Conversational interviews offer a unique opportunity to get to know a candidate better by engaging them in a discussion about a real problem your organization is facing or has faced, but they can also present greater opportunities for bias to creep in. Here’s what each interview method can reveal about a candidate and when you might want to use them.

Interviewing candidates involves more than assessing their hard and soft skills — it’s crucial to choose the right method to gain a comprehensive understanding of their potential long-term fit for the team and company. During my time in human resources, I frequently encountered new hires who possessed extensive experience and expertise but struggled to adapt, which ultimately benefited no one. This mismatch often stemmed from a lack of alignment between the candidate’s values and the company’s environment and core principles, as well as the hiring manager’s lack of understanding about a candidate’s long-term career aspirations and motivations.

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