* . *
  • About
  • Advertise
  • Privacy & Policy
  • Contact
Thursday, July 24, 2025
Earth-News
  • Home
  • Business
  • Entertainment
    Black Box Players presents ‘The Three Musketeers’ – CBS 19 News

    Experience the Adventure: Black Box Players Bring ‘The Three Musketeers’ to Life!

    AP Entertainment SummaryBrief at 1:51 p.m. EDT – Channel 3000

    Entertainment Highlights: Key Updates You Can’t Miss

    ‘Devil Wears Prada 2’ casts Anne Hathaway’s love interest replacing Adrian Grenier’s Nate – Entertainment Weekly

    Devil Wears Prada 2′ Casts New Love Interest for Anne Hathaway, Replacing Adrian Grenier’s Nate

    12 ‘Late Show’ Moments Proving Stephen Colbert Can’t Be Replaced – The Mountaineer

    12 Unforgettable ‘Late Show’ Moments That Prove Stephen Colbert Is Truly One of a Kind

    Canes owner Tom Dundon’s real estate firm eyes entertainment complex near RDU – The Business Journals

    Canes Owner Tom Dundon’s Real Estate Firm Unveils Plans for Thrilling New Entertainment Complex Near RDU

    Inspired Entertainment, Inc.’s (NASDAQ:INSE) Price Is Right But Growth Is Lacking After Shares Rocket 29% – simplywall.st

    Inspired Entertainment Soars 29% but Growth Momentum Falls Short

  • General
  • Health
  • News

    Cracking the Code: Why China’s Economic Challenges Aren’t Shaking Markets, Unlike America’s” – Bloomberg

    Trump’s Narrow Window to Spread the Truth About Harris

    Trump’s Narrow Window to Spread the Truth About Harris

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Trending Tags

    • Trump Inauguration
    • United Stated
    • White House
    • Market Stories
    • Election Results
  • Science
  • Sports
  • Technology
    Behind the Screens: The Impact of Technology on Real Estate – TRREB

    Behind the Screens: How Technology is Transforming the Future of Real Estate

    Sustainserv and Palau Announce Technology Partnership to Leverage Innovative AI Platform to Advance Sustainability Reporting – Business Wire

    Sustainserv and Palau Team Up to Transform Sustainability Reporting with Breakthrough AI Technology

    Morgan Adamski Joins PwC in Newly Created Cyber, Data & Technology Risk Division – HSToday

    Morgan Adamski Leads the Charge in PwC’s Cutting-Edge Cyber, Data & Technology Risk Division

    Transformative technology, support for food entrepreneurs spotlighted – University of Hawaii System

    How Cutting-Edge Technology and Strong Support Are Revolutionizing Food Entrepreneurs’ Success

    Cold Weather Alloy Opens New Possibilities for Space Technology – Universe Today

    Revolutionary Cold Weather Alloy Unlocks New Frontiers in Space Technology

    Defence Holdings PLC Transitions from Esports to Pioneering Defence Technology

    Trending Tags

    • Nintendo Switch
    • CES 2017
    • Playstation 4 Pro
    • Mark Zuckerberg
No Result
View All Result
  • Home
  • Business
  • Entertainment
    Black Box Players presents ‘The Three Musketeers’ – CBS 19 News

    Experience the Adventure: Black Box Players Bring ‘The Three Musketeers’ to Life!

    AP Entertainment SummaryBrief at 1:51 p.m. EDT – Channel 3000

    Entertainment Highlights: Key Updates You Can’t Miss

    ‘Devil Wears Prada 2’ casts Anne Hathaway’s love interest replacing Adrian Grenier’s Nate – Entertainment Weekly

    Devil Wears Prada 2′ Casts New Love Interest for Anne Hathaway, Replacing Adrian Grenier’s Nate

    12 ‘Late Show’ Moments Proving Stephen Colbert Can’t Be Replaced – The Mountaineer

    12 Unforgettable ‘Late Show’ Moments That Prove Stephen Colbert Is Truly One of a Kind

    Canes owner Tom Dundon’s real estate firm eyes entertainment complex near RDU – The Business Journals

    Canes Owner Tom Dundon’s Real Estate Firm Unveils Plans for Thrilling New Entertainment Complex Near RDU

    Inspired Entertainment, Inc.’s (NASDAQ:INSE) Price Is Right But Growth Is Lacking After Shares Rocket 29% – simplywall.st

    Inspired Entertainment Soars 29% but Growth Momentum Falls Short

  • General
  • Health
  • News

    Cracking the Code: Why China’s Economic Challenges Aren’t Shaking Markets, Unlike America’s” – Bloomberg

    Trump’s Narrow Window to Spread the Truth About Harris

    Trump’s Narrow Window to Spread the Truth About Harris

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Trending Tags

    • Trump Inauguration
    • United Stated
    • White House
    • Market Stories
    • Election Results
  • Science
  • Sports
  • Technology
    Behind the Screens: The Impact of Technology on Real Estate – TRREB

    Behind the Screens: How Technology is Transforming the Future of Real Estate

    Sustainserv and Palau Announce Technology Partnership to Leverage Innovative AI Platform to Advance Sustainability Reporting – Business Wire

    Sustainserv and Palau Team Up to Transform Sustainability Reporting with Breakthrough AI Technology

    Morgan Adamski Joins PwC in Newly Created Cyber, Data & Technology Risk Division – HSToday

    Morgan Adamski Leads the Charge in PwC’s Cutting-Edge Cyber, Data & Technology Risk Division

    Transformative technology, support for food entrepreneurs spotlighted – University of Hawaii System

    How Cutting-Edge Technology and Strong Support Are Revolutionizing Food Entrepreneurs’ Success

    Cold Weather Alloy Opens New Possibilities for Space Technology – Universe Today

    Revolutionary Cold Weather Alloy Unlocks New Frontiers in Space Technology

    Defence Holdings PLC Transitions from Esports to Pioneering Defence Technology

    Trending Tags

    • Nintendo Switch
    • CES 2017
    • Playstation 4 Pro
    • Mark Zuckerberg
No Result
View All Result
Earth-News
No Result
View All Result
Home Business

CMOs say the end of third-party cookies is both a major challenge and a good thing

August 10, 2023
in Business
CMOs say the end of third-party cookies is both a major challenge and a good thing
Share on FacebookShare on Twitter

MarTech » Identity resolution » CMOs say the end of third-party cookies is both a major challenge and a good thing

The majority of CMOs say losing third-party cookies poses a major challenge, but will be a positive development, according to a new survey.

Some 72% of CMOs say it will be difficult to handle the impending “cookiepocalypse,” according to Relay42’s report “Rethinking Digital Marketing in a Post-Cookie Era.” However, 61% also say it will wind up being a good thing for business.

Figure 3 372x600From Relay42’s report “Rethinking Digital Marketing in a Post-Cookie Era“

Why we care. If Google sticks to its schedule, it will end Chrome’s ability to use third-party cookies in October of next year. This means inventing whole new ways to do digital marketing. Time is running out and the stakes couldn’t be higher.

Dig deeper: Gartner: Give up on the complete view of the customer

“Setting aside the CDP lens, perhaps the most dominant impression is uncertainty. Other than Google Analytics 4 at 45%, no advertising solution to the deprecation of third-party cookies is used by more than 38% of respondents or fewer than 26%. This narrow range shows no single clear path forward has emerged,” David Raab, founder and CEO of the Customer Data Platform Institute, said in the report.

Seeing the customer. Only 22% of respondents said their tech provides advanced capability in providing a single customer view. Almost half (46%) said their capability to do this was either basic or non-existent.

Methodology. The report is based on a survey of 319 senior marketers working for companies with at least $10m in annual revenue, carried out in March and April 2023. Around two-thirds of companies surveyed have annual revenues of at least $100 million, and just under a third have revenues of at least $1 billion. The vast majority of respondents are from the UK (40%) or the US (39%). The best-represented business sectors are retail (33%) and financial services (19%). 

Find the report summarized here.

Get MarTech! Daily. Free. In your inbox.

About the author

Constantine von Hoffman

Constantine von Hoffman is managing editor of MarTech. A veteran journalist, Con has covered business, finance, marketing and tech for CBSNews.com, Brandweek, CMO, and Inc. He has been city editor of the Boston Herald, news producer at NPR, and has written for Harvard Business Review, Boston Magazine, Sierra, and many other publications. He has also been a professional stand-up comedian, given talks at anime and gaming conventions on everything from My Neighbor Totoro to the history of dice and boardgames, and is author of the magical realist novel John Henry the Revelator. He lives in Boston with his wife, Jennifer, and either too many or too few dogs.

>>> Read full article>>>
Copyright for syndicated content belongs to the linked Source : MarTech – https://martech.org/cmos-say-the-end-of-third-party-cookies-is-both-a-major-challenge-and-a-good-thing/

Tags: businessCookiesthird-party
Previous Post

Tim Parkin: Spotlight on the expert

Next Post

Unveiling The High Priestess Tarot Card Meaning

Threat reduction must be coupled with targeted recovery programmes to conserve global bird diversity – Nature

Threat reduction must be coupled with targeted recovery programmes to conserve global bird diversity – Nature

July 24, 2025
Three Recent Texas Science Graduates Receive Fulbright U.S. Student Awards – College of Natural Sciences

Three Texas Science Graduates Honored with Prestigious Fulbright U.S. Student Awards

July 24, 2025
An Extra Sense May Connect Gut Bacteria With Our Brain – ScienceAlert

An Extra Sense May Connect Gut Bacteria With Our Brain – ScienceAlert

July 24, 2025
Nutrition and lifestyle hold the key to overcoming obesity risk – The Hans India

Unlock the Secret to Beating Obesity: How Nutrition and Lifestyle Transform Your Health

July 24, 2025
He ‘found his place in the world’ through football. Then came 15 years of suffering – The New York Times

From Football Dreams to 15 Years of Unyielding Struggle: One Man’s Journey to Finding His Place in the World

July 24, 2025
How Nuclear Fusion Could Revive This State’s Startup Economy – Inc.com

How Nuclear Fusion Could Spark a Revival in This State’s Startup Scene

July 24, 2025
Hollywood’s writers won the strike but lost the work – Spectrum News

Hollywood Writers Win Strike Victory but Confront New Challenges Ahead

July 24, 2025
Health For All reminds Brazos Valley of healthy habits, resources during summer months – KBTX News 3

Stay Healthy This Summer: Must-Know Tips and Resources for Brazos Valley Residents

July 24, 2025
Democrat Roy Cooper expected to run for Senate from North Carolina, sources tell CNN – CNN

Democrat Roy Cooper Launches Thrilling Campaign for North Carolina Senate Seat

July 24, 2025
Behind the Screens: The Impact of Technology on Real Estate – TRREB

Behind the Screens: How Technology is Transforming the Future of Real Estate

July 24, 2025

Categories

Archives

July 2025
MTWTFSS
 123456
78910111213
14151617181920
21222324252627
28293031 
« Jun    
Earth-News.info

The Earth News is an independent English-language daily published Website from all around the World News

Browse by Category

  • Business (20,132)
  • Ecology (737)
  • Economy (760)
  • Entertainment (21,642)
  • General (16,078)
  • Health (9,798)
  • Lifestyle (768)
  • News (22,149)
  • People (762)
  • Politics (769)
  • Science (15,976)
  • Sports (21,257)
  • Technology (15,742)
  • World (743)

Recent News

Threat reduction must be coupled with targeted recovery programmes to conserve global bird diversity – Nature

Threat reduction must be coupled with targeted recovery programmes to conserve global bird diversity – Nature

July 24, 2025
Three Recent Texas Science Graduates Receive Fulbright U.S. Student Awards – College of Natural Sciences

Three Texas Science Graduates Honored with Prestigious Fulbright U.S. Student Awards

July 24, 2025
  • About
  • Advertise
  • Privacy & Policy
  • Contact

© 2023 earth-news.info

No Result
View All Result

© 2023 earth-news.info

No Result
View All Result

© 2023 earth-news.info

Go to mobile version