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A New Zealand oat milk company is seeking funds to fuel international growth as it looks to boost sales in Asia and the Middle East.
All Good is raising $1 million in an effort that it hopes will also support product development and new packaging designs.
General manager Faye MacGregor said they have established a foothold in the hospitality industry overseas.
“We’re in hundreds of cafes in Dubai. I was able to get a coffee at Dubai Airport with All Good oat milk.
“We’re in Saudi Arabia, we’re in several hundred cafes in Hong Kong.
“We’re in the Philippines and Singapore, while probably our biggest market is South Korea.
“This injection of capital is going to give us more fuel in the tank to invest in more product development and more packaging design, and other ways we can bring new products to market that sit within the values of the company.”
All Good plan to make the plant-based drink locally from next year which will deliver a significant increase in their gross margin, MacGregor said.
The product is currently manufactured in Sweden making it light on the oaty flavour for a coffee.
The company also deals in bananas.
Photo: Supplied
All Good also supplies fair-trade bananas to supermarkets in New Zealand.
“We’ve always focused on products that are good for the growers, good for the land, and good for you,” MacGregor said.
“We’ve got such a strong track record to date that this is about putting our foot down and accelerating growth.”
The capital raise will be through online investment platform the Snowball Effect.
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