The Art of Setting Expectations as a Project Manager

The Art of Setting Expectations as a Project Manager

Managing stakeholder expectations is one of the most challenging parts of the job. Here are five ways to do so successfully.

October 18, 2023

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Managing the expectations of a wide range of stakeholders is one of the most challenging jobs of a project manager. Yet there’s no educational program or training for this skill because everyone’s expectations are unique and often deeply personal. PMs need to use a combination of intuition, listening, iterating, and learning on the fly to address them successfully. In this article, the author suggests five strategies for managing expectations effectively.

Artfully managing expectations is one of the most important skills a project manager (PM) can develop. When expectations are properly managed, teams are better equipped to deliver exceptional results, from executing on a behemoth campaign to meeting small, daily deadlines. The earlier this skill can be developed in one’s career, the better.

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Amy Shoenthal is a journalist, marketing consultant and the author of The Setback Cycle, a book about how today’s prominent founders and leaders overcome obstacles to find success.

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