Why AI influencers are the big winners of this year’s Singles’ Day
Livestreaming is big business in China, and rapidly getting bigger thanks to a new type of presenter. Four times more broadcast rooms opened in the first 10 minutes of this year’s Singles’ Day shopping festival than last year.
According to JD.com, this was due to the advent of AI livestreamers. Brands such as Estee Lauder and L’Oréal engaged virtual anchors to provide live e-commerce. They are not the only ones. Read more Jing Daily
‘Deep Sea,’ Cutting-Edge Chinese Animation, Sets North American Theatrical Release
“Deep Sea,” an innovative Chinese-made animation film that has played the international festival circuit throughout this year, will release in North American theaters later this month.
Theatrical rights were acquired by Viva Films from Netherlands-China sales outfit Fortissimo Films. Viva plans an outing on Nov. 24 with Chinese and English-dubbed versions and a PG13 certificate. Read more Variety
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