Four new models are up for grabs as of Sept. 15.
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Team Pink iPhone finally has its day with the new iPhone 15 and iPhone 15 Plus.
Credit: Apple
UPDATE: Sep. 15, 2023, 9:30 a.m. EDT The iPhone 15 line is now available to pre-order — see below for links to each model.
iPhone 15 preorder listings and deals are trickling in following Apple’s Sept. 12 “Wonderlust” event.
The keynote presentation out of the company’s headquarters in Cupertino, California Tuesday capped off with the reveal of its new flagship smartphone lineup:
The 6.1-inch iPhone 15
The 6.7-inch iPhone 15 Plus
The 6.1-inch iPhone 15 Pro
The 6.7-inch iPhone 15 Pro Max
The non-Pro models both sport an aluminum enclosure with color-infused back glass, an A16 Bionic chip, a 48-megapixel main camera with a 2x Telephoto lens (a vast upgrade over the previous generations’ 12MP setup), and a long-rumored USB-C port. They also standardize the pill-shaped Dynamic Island cutout introduced in last year’s iPhone 14 Pro variants and, somewhat thrillingly, come in a bubblegum pink finish.
The iPhone 15 Pro and iPhone 15 Pro Max clinch their “Pro” branding with upgrades like a premium brushed titanium frame, a new A17 Pro chip, a customizable Action button with haptic feedback (replacing the mute toggle switch), and the forthcoming ability to capture three-dimensional “spatial videos” for next year’s Vision Pro headset. The Pro Max also tacks on an impressive 5x Telephoto camera.
How much does the iPhone 15 cost?
The standard iPhone 15, the iPhone 15 Plus, and the iPhone 15 Pro start at $799, $899, and $999 (respectively) for 128GB of storage. Those were the exact same starting prices as their predecessors.
The iPhone 15 Pro Max starts at $1,199 for 256GB of storage. That’s $100 more than the iPhone 14 Pro Max’s base model, but also double the storage.
When will the iPhone 15 be available?
All four iPhone 15 variants are available to pre-order as of Sept. 15. The Apple Store will offer trade-in discounts of up to $40 to $650, depending on the model, manufacturer, and condition of the device you’re giving up.
Haley is a Mashable shopping reporter based in Chicago. Before joining the team, she covered politics for The Milwaukee Journal Sentinel, wrote about exotic pet ownership for the Wisconsin Center for Investigative Journalism, and blogged for several Jersey Shore stars. In her free time, she enjoys playing video games and hanging out with her parrot (Melon) and dog (Pierogi). You can follow her on Twitter at @haleyhenschel or reach her via email at [email protected].
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