* . *
  • About
  • Advertise
  • Privacy & Policy
  • Contact
Saturday, May 31, 2025
Earth-News
  • Home
  • Business
  • Entertainment
    Entertainment: On Your Marks, Get Set, Beer Run! – Urban Milwaukee

    Get Ready to Race: The Ultimate Beer Run Experience Awaits!

    Rachel Guttman Launches Entertainment Law Firm Gutt Law, PLLC [Exclusive] – MusicRow.com

    Rachel Guttman Unveils Exciting New Entertainment Law Firm: Gutt Law, PLLC!

    HYBE Cashes In: Offloads Final Stake in K-Pop Rival SM Entertainment for $177 Million!

    Allied Gaming & Entertainment Receives Expected Nasdaq Notice Regarding Delayed Quarterly Report – Business Wire

    Allied Gaming & Entertainment Faces Nasdaq Notice Over Delayed Quarterly Report

    Weekly Entertainment Report May 29-June 1: Where to find lively arts, music, and shows – Manchester Ink Link

    Weekly Entertainment Report May 29-June 1: Where to find lively arts, music, and shows – Manchester Ink Link

    Aziz Ansari made Keanu Reeves Indian food so he wouldn’t feel ‘freaked out’ directing him in Good Fortune (exclusive) – Entertainment Weekly

    Aziz Ansari Whips Up Indian Cuisine for Keanu Reeves to Ease Directing Jitters in Good Fortune

  • General
  • Health
  • News

    Cracking the Code: Why China’s Economic Challenges Aren’t Shaking Markets, Unlike America’s” – Bloomberg

    Trump’s Narrow Window to Spread the Truth About Harris

    Trump’s Narrow Window to Spread the Truth About Harris

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Trending Tags

    • Trump Inauguration
    • United Stated
    • White House
    • Market Stories
    • Election Results
  • Science
  • Sports
  • Technology

    Revolutionary Harvesting Technology Promises to Slash CAR-T Manufacturing Costs!

    Stop the Machines: The Rise of Anti-Technology Extremism – International Centre for Counter-Terrorism – ICCT

    Unplugged: The Surge of Anti-Technology Extremism

    Finland to head EU’s quantum defense technology project – Latest news from Azerbaijan

    Finland Takes the Lead in Pioneering EU’s Quantum Defense Technology Initiative!

    i3D Robotics Unveils Breakthrough Glass Defect Detection Technology – USGlass Magazine

    Revolutionary Glass Defect Detection Technology Unveiled by i3D Robotics!

    4Liberty Announces Collaboration with Itron to Drive Innovation in Utility Technology Adoption and Optimization – FinancialContent

    4Liberty Partners with Itron to Revolutionize Utility Technology and Boost Innovation

    Q1 2025 Quantum Technology Investment: What’s Driving the Surge in Quantum Investment? – The Quantum Insider

    Unleashing the Future: Exploring the Surge in Quantum Technology Investments for Q1 2025

    Trending Tags

    • Nintendo Switch
    • CES 2017
    • Playstation 4 Pro
    • Mark Zuckerberg
No Result
View All Result
  • Home
  • Business
  • Entertainment
    Entertainment: On Your Marks, Get Set, Beer Run! – Urban Milwaukee

    Get Ready to Race: The Ultimate Beer Run Experience Awaits!

    Rachel Guttman Launches Entertainment Law Firm Gutt Law, PLLC [Exclusive] – MusicRow.com

    Rachel Guttman Unveils Exciting New Entertainment Law Firm: Gutt Law, PLLC!

    HYBE Cashes In: Offloads Final Stake in K-Pop Rival SM Entertainment for $177 Million!

    Allied Gaming & Entertainment Receives Expected Nasdaq Notice Regarding Delayed Quarterly Report – Business Wire

    Allied Gaming & Entertainment Faces Nasdaq Notice Over Delayed Quarterly Report

    Weekly Entertainment Report May 29-June 1: Where to find lively arts, music, and shows – Manchester Ink Link

    Weekly Entertainment Report May 29-June 1: Where to find lively arts, music, and shows – Manchester Ink Link

    Aziz Ansari made Keanu Reeves Indian food so he wouldn’t feel ‘freaked out’ directing him in Good Fortune (exclusive) – Entertainment Weekly

    Aziz Ansari Whips Up Indian Cuisine for Keanu Reeves to Ease Directing Jitters in Good Fortune

  • General
  • Health
  • News

    Cracking the Code: Why China’s Economic Challenges Aren’t Shaking Markets, Unlike America’s” – Bloomberg

    Trump’s Narrow Window to Spread the Truth About Harris

    Trump’s Narrow Window to Spread the Truth About Harris

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Trending Tags

    • Trump Inauguration
    • United Stated
    • White House
    • Market Stories
    • Election Results
  • Science
  • Sports
  • Technology

    Revolutionary Harvesting Technology Promises to Slash CAR-T Manufacturing Costs!

    Stop the Machines: The Rise of Anti-Technology Extremism – International Centre for Counter-Terrorism – ICCT

    Unplugged: The Surge of Anti-Technology Extremism

    Finland to head EU’s quantum defense technology project – Latest news from Azerbaijan

    Finland Takes the Lead in Pioneering EU’s Quantum Defense Technology Initiative!

    i3D Robotics Unveils Breakthrough Glass Defect Detection Technology – USGlass Magazine

    Revolutionary Glass Defect Detection Technology Unveiled by i3D Robotics!

    4Liberty Announces Collaboration with Itron to Drive Innovation in Utility Technology Adoption and Optimization – FinancialContent

    4Liberty Partners with Itron to Revolutionize Utility Technology and Boost Innovation

    Q1 2025 Quantum Technology Investment: What’s Driving the Surge in Quantum Investment? – The Quantum Insider

    Unleashing the Future: Exploring the Surge in Quantum Technology Investments for Q1 2025

    Trending Tags

    • Nintendo Switch
    • CES 2017
    • Playstation 4 Pro
    • Mark Zuckerberg
No Result
View All Result
Earth-News
No Result
View All Result
Home Entertainment

Overpriced Puma dupe? Fashion community reacts to Dior’s NFT-connected sneaker

July 7, 2023
in Entertainment
Overpriced Puma dupe? Fashion community reacts to Dior’s NFT-connected sneaker
Share on FacebookShare on Twitter

Hot on the heels of LVMH’s latest link up with Epic Games, luxury fashion giant Dior announced on June 29 it would launch a new line of mens sneakers on July 6, branded B33. The skate-inspired kicks have a near-field communication (NFC) chip embedded into their soles, which the brand says can be used to validate authenticity and access a “personal, secure platform offering dedicated services.” What exactly that entails is yet to be disclosed.

The sneakers start at $1,350, with only 470 pairs initially available.

They also arrive with their very own digital twin (or in Dior’s words, an “encrypted digital key”) which – unsurprisingly – the house shies away from referring to as a non-fungible token (NFT). In fact, it’s hard to pinpoint any areas where Dior uses native Web3 language in its promotional content. 

This pivot away from the typical blockchain-related jargon and crypto-bro terminology is no doubt an intentional decision, with Dior joining a long line of luxury houses embellishing their Web3-centric products with phrases like ‘tokenized fashion’ or ‘connected products’ to avoid negative connotations. 

This also isn’t Dior’s first foray into the metaverse – the brand tested the waters in China last year with its virtual runway in Baidu’s metaverse space Xirang – but this is the first time the house has leaned towards a more global approach. To do so, it’s jumping on the NFT revival and targeting the lux-streetwear community.  

Dior’s latest sneaker arrives with both a digital twin and NFC chip, but consumers have compared the design to the likes of Vans and Puma. Photo: Dior

An unconvinced reception

While tech enthusiasts shared rave reviews on this latest launch, hailing it as a promising first step in Dior’s virtual strategy, the wider fashion community wasn’t convinced. After the sneaker went viral, consumers have compared the design to the Puma Baskets, dubbing Dior’s take on the silhouette as an “overpriced dupe.” One user commented under Hypebeast’s Instagram post on the drop: “Who even needs them?”

It’s an ironic comparison, considering Puma’s recent success in the Web3 space. The competitor unveiled a refined digital roadmap last year, and has been leading the next-gen sneakerhead charge ever since.   

A damp squib of a response from the fashion crowd, plus the brand’s vague promises of the benefits that arrive with the NFT, have left much to be desired. The release also shows that brand status is no longer enough to sway an audience, implying Dior should reconsider what it can do to make itself more original among the saturated Web3 market.

Despite Dior’s lackluster entry into the NFT market, thanks to more successful moves from subsidiaries, like Louis Vuitton’s recent $42,000 digital trunk, the LVMH conglomerate remains at the virtual vanguard across the luxury sector, even with competitors like Kering (and Gucci’s metaverse division) in play.

>>> Read full article>>>
Copyright for syndicated content belongs to the linked Source : JingDaily – https://jingdaily.com/puma-dupe-dior-nft-sneaker/

Tags: entertainmentfashionOverpriced
Previous Post

Threads is Libra and Meta All Over Again

Next Post

China’s ‘Philophiles’ are ready for Phoebe Philo’s comeback

Proposed URI medical school could fill doctor shortage, boost economy, draft report finds – The Public’s Radio

New URI Medical School: A Solution to Doctor Shortages and Economic Growth!

May 31, 2025
Entertainment: On Your Marks, Get Set, Beer Run! – Urban Milwaukee

Get Ready to Race: The Ultimate Beer Run Experience Awaits!

May 31, 2025
Trump administration ‘MAHA’ health report cited nonexistent studies – Reuters

Trump Administration’s ‘MAHA’ Health Report: Uncovering the Truth Behind Questionable Studies

May 31, 2025
Tributes pour in honoring legacy of legendary politician John Thrasher – Florida Politics

Celebrating the Enduring Legacy of Legendary Politician John Thrasher

May 31, 2025

Revolutionary Harvesting Technology Promises to Slash CAR-T Manufacturing Costs!

May 31, 2025
Bar-B-Cast on Red Sox’s struggles and ugly season: ‘Alex Cora is going nowhere at least this season’ – Yahoo Sports

Bar-B-Cast on Red Sox’s struggles and ugly season: ‘Alex Cora is going nowhere at least this season’ – Yahoo Sports

May 31, 2025

Revolutionary Approach to Assessing the Ecological Impact of Offshore Activities

May 31, 2025
OpenAI’s ‘smartest’ AI model was explicitly told to shut down — and it refused – Live Science

OpenAI’s ‘Smartest’ AI Model Defies Shutdown Command!

May 31, 2025
Alarmed by Trump Cuts, Scientists Are Talking Science. For 100 Hours. – The New York Times

Scientists Unite for 100 Hours of Dialogue in Response to Trump’s Budget Cuts

May 31, 2025
The big ‘Cheese’: Apple TV+ series delivers a surrealist family comedy – Albuquerque Journal

The big ‘Cheese’: Apple TV+ series delivers a surrealist family comedy – Albuquerque Journal

May 31, 2025

Categories

Archives

May 2025
MTWTFSS
 1234
567891011
12131415161718
19202122232425
262728293031 
« Apr    
Earth-News.info

The Earth News is an independent English-language daily published Website from all around the World News

Browse by Category

  • Business (20,132)
  • Ecology (653)
  • Economy (668)
  • Entertainment (21,574)
  • General (15,251)
  • Health (9,710)
  • Lifestyle (669)
  • News (22,149)
  • People (669)
  • Politics (676)
  • Science (15,889)
  • Sports (21,172)
  • Technology (15,655)
  • World (655)

Recent News

Proposed URI medical school could fill doctor shortage, boost economy, draft report finds – The Public’s Radio

New URI Medical School: A Solution to Doctor Shortages and Economic Growth!

May 31, 2025
Entertainment: On Your Marks, Get Set, Beer Run! – Urban Milwaukee

Get Ready to Race: The Ultimate Beer Run Experience Awaits!

May 31, 2025
  • About
  • Advertise
  • Privacy & Policy
  • Contact

© 2023 earth-news.info

No Result
View All Result

© 2023 earth-news.info

No Result
View All Result

© 2023 earth-news.info

Go to mobile version