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    That’s (Political) Entertainment: When Theatre Meets Politics

    Future Script: How Generative AI Is Changing Collective Bargaining in the Entertainment Industry – Jackson Lewis

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    That’s (Political) Entertainment: When Theatre Meets Politics

    Future Script: How Generative AI Is Changing Collective Bargaining in the Entertainment Industry – Jackson Lewis

    Future Script: How Generative AI Is Transforming Collective Bargaining in Entertainment

    The SBA’s live-entertainment bailout was supposed to end two years ago. We still don’t know how $1.5 billion was spent. – Yahoo Home

    $1.5 Billion Live-Entertainment Bailout: Two Years Later, Where Did the Money Go?

    Wall Street Bets: Caesars, Golden Entertainment, Churchill Downs, GLPI, Boyd – CDC Gaming

    Top Wall Street Bets: Caesars, Golden Entertainment, Churchill Downs, GLPI, and Boyd Take Center Stage

    Micro wrestling coming to NE Ohio – Cleveland.com

    Get Ready, NE Ohio: Micro Wrestling Is Making Its Exciting Debut!

    League City seeking proposals for 53-acre entertainment district on sportsplex land – galvnews.com

    League City Invites Proposals to Transform 53-Acre Sportsplex into Vibrant Entertainment District

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    Cracking the Code: Why China’s Economic Challenges Aren’t Shaking Markets, Unlike America’s” – Bloomberg

    Trump’s Narrow Window to Spread the Truth About Harris

    Trump’s Narrow Window to Spread the Truth About Harris

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

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    Court Restricts Protests In Lagos To Freedom, Peace Park

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

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    Revving Up The U.S. Technology Engine – Forbes

    Revving Up The U.S. Technology Engine – Forbes

    More than just a hockey player – Rochester Institute of Technology Athletics

    Beyond the Ice: The Inspiring Journey of a Remarkable Athlete from Rochester Institute of Technology

    Smart Logistics in Warehousing – From Legacy Protocols to Green IoT – How Technology Is Reshaping the Sustainable Supply Chain – Logistics Viewpoints –

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Home General

An Overview of the Modern TV Viewing Landscape [Infographic]

July 16, 2024
in General
An Overview of the Modern TV Viewing Landscape [Infographic]
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TV viewing behaviors are changing, with the rise of video-on-demand (VOD) streaming services giving users cheaper, more comprehensive options to choose from, driving more away from traditional broadcast channels.

And among the key beneficiaries of this has been social media networks, with the integration of video content enabling platforms to use their expansive knowledge of user interests, based on in-app activities, to boost video consumption and time spent.

And as you can see in this overview from Visual Capitalist, that’s helped YouTube take the biggest share in the streaming market. That’s why TikTok, Meta, X, and others have all explored ways to tap into the streaming shift, with variable results, because if they can get it right, they can capture the attention of the next generation of consumers, and the related ad spend that will come with it.

Which is also why YouTube should be a key consideration for your promotions. The platform now offers traditional TV-like reach, with far more specific audience targeting, which could be hugely valuable in your promotions.

You can check out the full overview of the modern US TV landscape from Visual Capitalist and Voronoi here.

U.S. TV Viewing infographic

>>> Read full article>>>
Copyright for syndicated content belongs to the linked Source : SocialmediaToday – https://www.socialmediatoday.com/news/an-overview-of-the-modern-tv-viewing-landscape-infographic/721423/

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