Hornets Partner with FanDuel Sports Network & Local Channels for 12 Simulcast Games in 2025-26 Season

The Charlotte Hornets have announced a groundbreaking media partnership for the upcoming 2025-26 NBA season, teaming up with FanDuel Sports Network, WSOC-TV Channel 9, TV 64, and Gray Media to simulcast 12 of their games. This collaboration aims to expand the Hornets’ broadcast reach, offering fans multiple platforms to catch live action throughout the season. The move underscores the growing trend of diversified sports media partnerships designed to enhance accessibility and engagement for basketball audiences nationwide.

Hornets Expand Broadcast Reach Through Strategic Partnership with FanDuel Sports Network and Regional Media

The Charlotte Hornets have taken a significant step to enhance their game-day broadcasting by joining forces with FanDuel Sports Network, WSOC-TV Channel 9, TV 64, and Gray Media. This collaboration will bring a dynamic simulcast experience for fans during the 2025-26 NBA season, with a total of 12 games being aired across multiple platforms. By expanding their broadcast footprint, the Hornets aim to reach a broader audience, offering increased accessibility to live game coverage both regionally and nationally. This partnership reflects a modern approach to sports broadcasting, blending traditional television outlets with innovative digital sports networks.

Key benefits of this partnership include:

Enhanced broadcast quality with state-of-the-art production technology.
Multi-platform availability, allowing fans to tune in via TV and streaming services.
Broader regional reach across the Carolinas and neighboring states.
Collaborative promotional efforts driving engagement and fan connection.

Media Partner	Coverage Area	Number of Games Simulcast
FanDuel Sports Network	National (Digital)	12
WSOC-TV Channel 9	Charlotte Metro Area	12
TV 64	Regional Carolinas	12
Gray Media	Southeastern U.S.	12

Simulcast Arrangement to Enhance Viewer Access Across Multiple Platforms for 2025-26 NBA Season

In a groundbreaking move to broaden fan access and enhance viewing options, the Charlotte Hornets have announced a strategic simulcast partnership with FanDuel Sports Network, WSOC-TV Channel 9, TV 64, and Gray Media for the upcoming 2025-26 NBA season. This collaboration will allow fans to watch 12 select games simultaneously across multiple broadcast and digital platforms, promising a seamless, multi-channel viewing experience. The initiative aligns with the Hornets’ commitment to innovate and connect with their diverse fanbase, both locally and beyond.

The simulcast plan ensures that viewers can enjoy Hornets action through a variety of devices and channels, offering flexibility unprecedented in regional sports broadcasts. Key features include:

Broadcast availability on both traditional TV and streaming platforms
Localized commentary options tailored for different markets
Exclusive in-game content and interactive features on select platforms
Optimized streaming quality based on viewer location and device

Partner	Platform	Coverage Highlights
FanDuel Sports Network	Streaming & Cable	Interactive stats & fantasy integration
WSOC-TV Channel 9	Local Broadcast	Traditional TV with local analysis
TV 64	Regional Cable	Enhanced regional coverage
Gray Media	Multi-Platform	Simulcast delivery & promotional content

Recommendations for Maximizing Fan Engagement and Market Penetration Through Coordinated Media Coverage

To maximize fan engagement while expanding market penetration, it is crucial for sports franchises to leverage the full spectrum of media platforms through coordinated coverage. The Hornets’ collaboration with FanDuel Sports Network, WSOC-TV Channel 9, TV 64, and Gray Media exemplifies this strategy by simultaneously simulcasting 12 games throughout the 2025-26 NBA season. This multi-platform approach allows for the capture of diverse audience segments, from traditional television viewers to sports betting enthusiasts tuning in via FanDuel’s network. Consistent messaging across platforms ensures fans receive a unified brand experience, encouraging higher viewership and interaction regardless of their preferred media outlet.

Effective engagement strategies must also harness the power of interactive content and community building. Utilizing social media alongside broadcast coverage can drive conversations, live polls, and exclusive behind-the-scenes content that deepen fan loyalty. Key recommendations include:

Localized promotions tailored to regional audiences via WSOC-TV and TV 64, fostering a stronger community connection.
Integrated fantasy and betting insights through FanDuel programming to attract younger, digitally savvy demographics.
Cross-platform synchronized advertising to boost sponsor visibility and enhance the game-day atmosphere.
Real-time analytics monitoring to optimize content delivery based on fan response.

Media Outlet	Key Audience	Engagement Feature
FanDuel Sports Network	Sports Bettors, Young Adults	Live Odds, Fantasy Insights
WSOC-TV Channel 9	Local Viewers, Family Audiences	Community Focus, Regional Reporting
TV 64	Diverse Local Market	Multilingual Coverage, Local Stories
Gray Media	Broad Regional Audience	Multi-market Broadcast, Sponsored Segments

Concluding Remarks

As the Charlotte Hornets gear up for the 2025-26 NBA season, their expanded broadcast partnership with FanDuel Sports Network, WSOC-TV Channel 9, TV 64, and Gray Media marks a significant enhancement in how fans can engage with the team. By simulcasting 12 games across these platforms, the Hornets are not only broadening their reach but also reinforcing their commitment to delivering greater accessibility and improved viewing experiences. This collaboration underscores a growing trend in sports media aimed at connecting teams more closely with their local and national audiences. Fans can look forward to a season of heightened excitement, amplified coverage, and more opportunities to support their team live.