As a vibrant force in the competitive arena of sports media, Kirstie Yu ’19 leverages her legal acumen and passion for athletics to excel at NBC Sports. Navigating diverse roles from content creation to strategic broadcast planning, she exemplifies the versatility required in today’s fast-paced sports broadcasting landscape. Her ability to synthesize complex information and translate it into compelling narratives makes her an indispensable contributor to NBC’s coverage of major sporting events.

Yu’s expertise encompasses a range of essential competencies, including:

  • Broadcast coordination: Seamlessly managing schedules and live feeds
  • Legal insights: Ensuring compliance with media rights and regulatory standards
  • Content development: Crafting engaging stories that resonate with diverse audiences
  • Team collaboration: Working closely with producers and on-air talent to deliver polished broadcasts

Her multifaceted role at NBC Sports not only highlights her adaptability but also underscores the growing intersection of law, media, and sports in shaping the future of sports entertainment.