Lifestyle brand Life Time has secured a significant retail presence in New York City, taking 52,000 square feet at PBC’s 10 Bryant Park. The move marks a notable expansion for the company, known primarily for its fitness and wellness services, as it establishes a flagship location in the highly coveted Bryant Park neighborhood. The leasing deal underscores the continued demand for large-format lifestyle and wellness spaces in Manhattan’s premier commercial districts.
Lifestyle Brand Life Time Expands Presence With Major Lease at 10 Bryant Park
Life Time, the leading lifestyle and fitness brand, is set to significantly expand its footprint in New York City with the acquisition of 52,000 square feet at 10 Bryant Park, a prestigious address managed by PBC. This strategic lease highlights Life Time’s commitment to solidifying its presence in the highly competitive urban wellness market, offering members a state-of-the-art facility designed to elevate the fitness experience. The space will be tailored to integrate innovative workout spaces, wellness amenities, and community-driven programming, affirming Life Time’s role as a pioneer in holistic lifestyle solutions.
The move to 10 Bryant Park offers several key advantages:
- Prime Location: Centrally located in Midtown Manhattan with easy access to major transit hubs.
- Modern Infrastructure: Access to cutting-edge building technology, ensuring seamless integration of advanced fitness and wellness equipment.
- Expansive Layout: Opportunities for versatile spaces, from high-energy studios to tranquil recovery zones.
| Lease Highlights | Details | ||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Square Footage | 52,000 SF | ||||||||||||||||||||
| Building | 10 Bryant Park | ||||||||||||||||||||
| Lease Term | Long-term (details undisclosed) | ||||||||||||||||||||
| Landlord | Strategic Location and Design Elements Drive Tenant Appeal in PBC’s Prime Office Tower
Situated in the heart of Midtown Manhattan, 10 Bryant Park leverages its strategic location to attract high-profile tenants like Life Time. With immediate access to major subway lines, Bryant Park’s vibrant green spaces, and proximity to key financial and retail hubs, the tower offers an unmatched blend of convenience and prestige. These factors, combined with cutting-edge sustainability certifications, set the building apart in a competitive market, making it an ideal choice for lifestyle brands seeking visibility and accessibility. The building’s interior design and amenities further elevate tenant satisfaction and appeal. Featuring expansive floor plates, floor-to-ceiling windows that maximize natural light, and state-of-the-art HVAC systems, 10 Bryant Park fosters an inviting and productive work environment. Additional offerings include:
Industry Experts Recommend Targeting High-Growth Sectors for Leasing Success at 10 Bryant ParkCommercial real estate specialists underscore the strategic value of prioritizing emerging industries when finalizing leasing agreements at premier locations like 10 Bryant Park. The recent commitment by Lifestyle brand Life Time to take 52,000 square feet exemplifies this trend, as tenants from high-growth sectors continue to seek premium office environments that foster innovation and brand elevation. This approach not only yields long-term tenancy stability but also enhances the building’s profile within the competitive Manhattan market. Experts identify several key sectors that have demonstrated resilience and exceptional growth potential, which landlords and property managers are actively targeting:
Wrapping UpThe lease agreement marks a significant addition to 10 Bryant Park’s roster of high-profile tenants, underscoring the building’s appeal as a premier location for lifestyle and retail brands. As Life Time establishes its presence in this prime Midtown Manhattan space, the move reflects broader trends in the commercial real estate market, where experiential and wellness-oriented brands continue to expand their urban footprint. The development further positions 10 Bryant Park as a dynamic hub for innovative retail concepts in New York City. |