Nathan’s Famous Delivers The Flavor Of New York to South America, Europe and More Through Master Franchise Relationships
New York, NY (RestaurantNews.com) Nathan’s Famous, Inc., the American tradition serving New York favorites for more than 100 years, announces their continued international expansion in 2024. The brand, which recently opened virtual kitchens in Belgium and France, multiple full-service franchised restaurants in Mexico City, and two franchised restaurants and a food truck in Egypt in 2023, currently operates in 19 countries globally. Through master franchise relationships in Brazil, United Kingdom, Egypt, and Ukraine, the brand plans to open brick and mortar franchised locations and sub-franchised locations in Brazil by the end of 2024. Nathan’s Famous plans to open several virtual kitchen locations in the UAE by the end of the year as well.
“We have seen an increase in consumer demand internationally for Nathan’s Famous and are looking to expand around the globe to meet that demand,” says Phil McCann, Vice President of Marketing at Nathan’s Famous. “Over the last year, we’ve created partnerships with master franchisees that have allowed us to grow quickly, but there is still additional consumer interest that we’d like to reach. Because of this, in 2024 we will continue to focus on our international presence, and we are thrilled to introduce the flavor of New York to new parts of the world.”
Through Nathan’s Brazilian master franchisee, Alix Flit, the brand currently has four Nathan’s brick-and-mortar franchised restaurants and 16 kiosks in convenience stores and gas stations throughout Brazil, with plans to open numerous sub-franchise locations this year. Additionally, Flit plans to expand into retail by offering Nathan’s Famous Hot Dogs and condiments in grocery stores across the country starting in April.
“I tried my first Nathan’s Famous hot dog in Coney Island when I was nine years old while on a trip with my parents, and it was unlike anything I had ever had in Brazil,” says Alix Flit, Nathan’s Famous master franchisee in Brazil. “Before we brought Nathan’s Famous to Brazil, you couldn’t get a good hot dog here, but now, with Nathan’s, we are going to change the future of hot dogs in Brazil and create a new legacy.”
Reza Aghajanzadeh and Brad Armitage, Nathan’s Famous master franchisees in Great Britain, currently have one franchised location open outside of London and are preparing for a larger expansion in Britain. Additionally, the brand has partnered with a virtual kitchen partner to further expand in London through delivery.
Nathan’s Famous also plans to open new franchised locations at the Punta Cana Airport in the Dominican Republic this year, and new domestic franchised locations all over the United States. This includes brick and mortar franchised restaurants in New York, Florida, Arizona, New Jersey and Indianapolis. The brand is also continuing to open virtual kitchens nationwide, with several new kitchens proudly serving Nathan’s by the end of March.
The relationship with master franchisees and high-quality food preparation facilities has driven the brand’s expansion over the last few years, and Nathan’s Famous is actively seeking additional franchisees to partner with to continue the growth.
To learn more about Nathan’s Famous, visit NathansFamous.com.
About Nathan’s Famous
Nathan’s is a Russell 2000 Company that currently distributes its products in 50 states, the District of Columbia, Puerto Rico, the U.S. Virgin Islands, Guam, and 19 foreign countries through its restaurant system, foodservice sales programs, and product licensing activities. For additional information about Nathan’s, please visit our website at NathansFamous.com.
Except for historical information contained in this news release, the matters discussed are forward looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that involve risks and uncertainties. Words such as “anticipate”, “believe”, “estimate”, “expect”, “intend”, and similar expressions identify forward-looking statements, which are based on the current belief of the Company’s management, as well as assumptions made by and information currently available to the Company’s management. Among the factors that could cause actual results to differ materially include but are not limited to: the impact of the COVID-19 pandemic; the status of our licensing and supply agreements, including our licensing revenue and overall profitability being substantially dependent on our agreement with John Morrell & Co.; the impact of our debt service and repayment obligations under the 2025 Notes, including the effect on our ability to fund working capital, operations and make new investments; economic (including inflationary pressures like those currently being experienced); weather (including the impact on the supply of cattle and the impact of weather on sales at our restaurants particularly during the summer months), and change in the price of beef trimmings; our ability to pass on the cost of any price increases in beef and beef trimmings; legislative and business conditions; the collectability of receivables; changes in consumer tastes; the continued viability of Coney Island as a destination location for visitors; the ability to attract franchisees; the impact of the minimum wage legislation on labor costs in New York State or other changes in labor laws, including regulations which could render a franchisor as a “joint employee” or the impact of our union contracts; our ability to attract competent restaurant and managerial personnel; the enforceability of international franchising agreements; the future effects of any food borne illness, such as bovine spongiform encephalopathy, BSE and e coli; and the risk factors reported from time to time in the Company’s SEC reports. The Company does not undertake any obligation to update such forward-looking statements.
Contact:
Kate Laird
Trevelino/Keller
404-214-0722 x.125
[email protected]
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