* . *
  • About
  • Advertise
  • Privacy & Policy
  • Contact
Tuesday, July 1, 2025
Earth-News
  • Home
  • Business
  • Entertainment
    Nantucket Dance Festival opens July 8 – The Inquirer and Mirror

    Nantucket Dance Festival Launches with Thrilling Performances Beginning July 8

    A Secret Society, Ritualistic Killings, and a Century-Old Curse Netflix and YRF Entertainment’s ‘Mandala Murders’ Premieres July 25 – About Netflix

    A Secret Society, Ritualistic Killings, and a Century-Old Curse: Dive into the Chilling World of ‘Mandala Murders’ Premiering July 25

    Susquehanna Raises Penn Entertainment Inc. (PENN) Price Target. – Yahoo Finance

    Susquehanna Raises Price Target for Penn Entertainment Inc. (PENN)

    George Lopez is coming to Spokane – KXLY.com

    George Lopez is coming to Spokane – KXLY.com

    Netflix unveils Dallas immersive venue for fans of hit shows like ‘Squid Game,’ ‘Stranger Things’ – Houston Chronicle

    Step Inside Netflix’s New Dallas Immersive Experience Featuring Hits Like ‘Squid Game’ and ‘Stranger Things

    ‘Puttin’ on the Ritz’: Civic Players bring ‘Young Frankenstein’ to life – Yahoo

    Civic Players Deliver a Hilarious and Unforgettable Performance of ‘Young Frankenstein

  • General
  • Health
  • News

    Cracking the Code: Why China’s Economic Challenges Aren’t Shaking Markets, Unlike America’s” – Bloomberg

    Trump’s Narrow Window to Spread the Truth About Harris

    Trump’s Narrow Window to Spread the Truth About Harris

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Trending Tags

    • Trump Inauguration
    • United Stated
    • White House
    • Market Stories
    • Election Results
  • Science
  • Sports
  • Technology
    Owls inspire new revolutionary noise reduction technology – KTEN

    Owls inspire new revolutionary noise reduction technology – KTEN

    New center coming to Mizzou will focus on energy research and technology – Columbia Missourian

    Mizzou Launches Innovative New Center Dedicated to Energy Research and Technology

    Mirrors in space and underwater curtains: can technology buy us enough time to save the Arctic ice caps? – The Guardian

    Can Technology Like Space Mirrors and Underwater Curtains Buy Us Time to Save the Arctic Ice Caps?

    Naples restaurant owner prepares for hurricane season with new flood technology – Fox4Now.com

    Naples restaurant owner prepares for hurricane season with new flood technology – Fox4Now.com

    Emerging Memory and Storage Technology Market Analysis Report 2025-2034 | AI and HPC Boom Fuels Surging Demand for Fast, Low-Power Memory Devices – Yahoo Finance

    How AI and HPC Are Driving Explosive Growth in Fast, Low-Power Memory Technologies Through 2034

    Ostin Technology (OST): Volatility’s Warning or Contrarian Opportunity? – AInvest

    Ostin Technology (OST): Navigating Market Volatility – Red Flag or Hidden Opportunity?

    Trending Tags

    • Nintendo Switch
    • CES 2017
    • Playstation 4 Pro
    • Mark Zuckerberg
No Result
View All Result
  • Home
  • Business
  • Entertainment
    Nantucket Dance Festival opens July 8 – The Inquirer and Mirror

    Nantucket Dance Festival Launches with Thrilling Performances Beginning July 8

    A Secret Society, Ritualistic Killings, and a Century-Old Curse Netflix and YRF Entertainment’s ‘Mandala Murders’ Premieres July 25 – About Netflix

    A Secret Society, Ritualistic Killings, and a Century-Old Curse: Dive into the Chilling World of ‘Mandala Murders’ Premiering July 25

    Susquehanna Raises Penn Entertainment Inc. (PENN) Price Target. – Yahoo Finance

    Susquehanna Raises Price Target for Penn Entertainment Inc. (PENN)

    George Lopez is coming to Spokane – KXLY.com

    George Lopez is coming to Spokane – KXLY.com

    Netflix unveils Dallas immersive venue for fans of hit shows like ‘Squid Game,’ ‘Stranger Things’ – Houston Chronicle

    Step Inside Netflix’s New Dallas Immersive Experience Featuring Hits Like ‘Squid Game’ and ‘Stranger Things

    ‘Puttin’ on the Ritz’: Civic Players bring ‘Young Frankenstein’ to life – Yahoo

    Civic Players Deliver a Hilarious and Unforgettable Performance of ‘Young Frankenstein

  • General
  • Health
  • News

    Cracking the Code: Why China’s Economic Challenges Aren’t Shaking Markets, Unlike America’s” – Bloomberg

    Trump’s Narrow Window to Spread the Truth About Harris

    Trump’s Narrow Window to Spread the Truth About Harris

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Trending Tags

    • Trump Inauguration
    • United Stated
    • White House
    • Market Stories
    • Election Results
  • Science
  • Sports
  • Technology
    Owls inspire new revolutionary noise reduction technology – KTEN

    Owls inspire new revolutionary noise reduction technology – KTEN

    New center coming to Mizzou will focus on energy research and technology – Columbia Missourian

    Mizzou Launches Innovative New Center Dedicated to Energy Research and Technology

    Mirrors in space and underwater curtains: can technology buy us enough time to save the Arctic ice caps? – The Guardian

    Can Technology Like Space Mirrors and Underwater Curtains Buy Us Time to Save the Arctic Ice Caps?

    Naples restaurant owner prepares for hurricane season with new flood technology – Fox4Now.com

    Naples restaurant owner prepares for hurricane season with new flood technology – Fox4Now.com

    Emerging Memory and Storage Technology Market Analysis Report 2025-2034 | AI and HPC Boom Fuels Surging Demand for Fast, Low-Power Memory Devices – Yahoo Finance

    How AI and HPC Are Driving Explosive Growth in Fast, Low-Power Memory Technologies Through 2034

    Ostin Technology (OST): Volatility’s Warning or Contrarian Opportunity? – AInvest

    Ostin Technology (OST): Navigating Market Volatility – Red Flag or Hidden Opportunity?

    Trending Tags

    • Nintendo Switch
    • CES 2017
    • Playstation 4 Pro
    • Mark Zuckerberg
No Result
View All Result
Earth-News
No Result
View All Result
Home General

Publishers give on-site search a long-needed upgrade in the form of AI chatbots

April 5, 2024
in General
Share on FacebookShare on Twitter

Publishers are testing generative AI technology to update a rather boring function on their sites that hasn’t been updated in a while: search.

Forbes and the Financial Times have debuted their own AI chatbot search products over the past few months. Snopes will launch an AI-powered on-site search product by the end of this month, and Trusted Media Brands plans to debut a similar product for its video licensing platform later this spring. Meanwhile, The Guardian, Business Insider and another news publisher — which asked to remain anonymous — are also looking into improving their on-site search functions with generative AI technology, though they are in the early days of testing. 

“AI site search is an easy way for us to test AI in a low risk, low impact environment,” said a spokesperson from the anonymous news publisher, especially since on-site search is “not a widely-used function.”

Beyond improving the functionality of on-site search, the nine publishers that spoke with Digiday said the goals behind these initiatives are to improve reader engagement, provide answers to readers’ queries using a publisher’s own archive of content and — in some cases — create an added value for paying subscribers.

“We figure that our search experience on our site, like most publishers … really sucks,” said a publishing executive during a town hall session at the Digiday Publishing Summit in Vail, Colorado, during which publishers were granted anonymity under Chatham House rules. Their company is in the process of building an AI-powered search tool as a “better version of [on-site] search,” they said. “Our feeling is it makes our archive more usable.”

A second publishing executive in the town hall said adoption of the search chatbot their company had recently launched for subscribers was “incredibly low,” despite the fact that they added once people do use the tool, click through to the publisher’s content was “really, really high.”

Snopes created its AI-powered search tool, tentatively called Factbot, to test its own proprietary large language model that will be trained on the publisher’s archives. The hope is that this will put Snopes in a “negotiating position” with AI tech companies if and when The New York Times’ lawsuit against OpenAI gets solved, said Justin Wohl, CRO of Snopes and TV Tropes. (Wohl noted that Snopes gets a “decent volume” of search usage on its site, though he declined to say exactly how much.)

Factbot is built on Anthropic’s Claude AI model and will provide links to articles in response to search queries, as well as summarized, AI-generated answers based on Snopes’ content. Wohl added that the goal is to keep search users on the site longer. 

Down the line, Wohl sees a future where Snopes can connect its model to ChatGPT’s, so that a user can “at-mention” Snopes when asking questions — as long as there’s also a financial agreement between the two companies, he said. While this feature exists currently, Wohl said he is unaware of deals with other publishers that incorporate this capability.

A subscriber benefit

The Financial Times launched an AI-powered search chatbot in beta last month, marking its first generative AI product benefit for subscribers. It allows FT Professional members to ask a question and receive a generated response, based on the FT’s content. Around 500 of the nearly 8,000 FT Professional subscribers currently have access to the tool, Nick Fallon, managing director of FT Professional, told Digiday.

FT wanted to give subscribers who have “specific research needs” a tool to “deliver the answers they’re looking for or give them a solid entry point to further analysis,” Fallon said.

The goal of the tool is to save readers time, provide helpful summaries of information and offer subscribers another way to engage with the FT’s content, he added. As more subscribers use it, the AI-powered tool will also give the FT team data on what information subscribers are looking for and allow them to analyze usage behavior (including how readers are returning to it), as well as see if there are other AI-powered products the FT could build for subscribers, Fallon said.

So far, over 75% of the tool’s responses have been rated as “useful” by the test group and 70% of readers used the tool within the first 24 hours of access, according to Fallon. The FT wants to open up the tool to all FT Professional subscribers in the next couple of months, he added.

Marketing these tools does seem to be a challenge. The second exec in the Digiday Publishing Summit town hall said their company was still figuring out how to make subscribers aware of its product. The FT’s Fallon said the company will use insights from its tool’s beta test to help market its benefits to users when it’s more widely available.

Snopes will launch its chatbot search tool with a published story detailing the development of the product, as well as promote it in newsletters and social accounts, Wohl said.

Vadim Supitskiy, Forbes’ chief digital and information officer, told Digiday in December that the company was working to get more readers to use the generative AI search tool called Adelaide, which went live in October. He said that while initial findings were showing positive signs of user engagement and users returning to the tool, the team was working on how to better promote it. He declined to share specifics at that time, and Forbes declined to provide additional comment for this story.

Time and money

Two publishing execs told Digiday it took about two to three months to get these search chatbots up and running.

TMB’s data science team created an algorithm to enhance the metadata from the publisher’s existing library of user-generated video clips that it licenses with AI-detected data (such as objects, scenes and labels) and built a search prototype around this combined dataset, said Jacob Salamon, TMB’s vp of business development. The product “quickly outperformed the quality and detail of the existing search functionality on our licensing platform,” Salamon said.

The costs associated with these chatbots don’t seem to be too restrictive. Wohl referred to the addition of Snopes’ search chatbot to its Amazon Web Services (AWS) bill as “negligible,” from tens to hundreds of dollars — at least as long as the model is trained every once in a while. (Amazon is an investor in Anthropic, which runs Claude AI.) Those numbers could go up if a publisher produces large volumes of content, requiring models to be retrained on a daily basis, for example, according to Wohl, but that’s not the case for Snopes.

Forbes’ Adelaide was built using Google’s Vertex AI, Google Cloud’s machine learning product for search and conversation, which has a consumption-based pricing model, ranging from less than a cent per 1,000 generated characters for text-based content to a couple of dollars per hour for visual content.

One way to offset those costs, in a way, is a value exchange. Snopes is requiring users of its generative AI search tool to create a free account with their email, allowing the publisher to capture that piece of a user’s identity and build up its first-party data.

“I think the publishers’ cost consideration … is how frequently the training has to happen. And I don’t think that we’ll know that really until we go live,” Wohl said.

https://digiday.com/?p=540088

>>> Read full article>>>
Copyright for syndicated content belongs to the linked Source : DigiDay – https://digiday.com/media/publishers-give-on-site-search-a-long-needed-upgrade-in-the-form-of-ai-chatbots/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss

Previous Post

Samsung guidance reveals tenfold increase in profit for Q1 2024

Next Post

‘There’s not enough money to go around’: Agency execs sound off on promises of burgeoning retail media landscape

Asteroid 2024 YR4 might smash into the moon – Popular Science

Potential Moon Impact Alert: Asteroid 2024 YR4 on a Collision Course

July 1, 2025
These 9 towns were named the ‘quirkiest’ in New Jersey, according to World Atlas – Bergen Record

These 9 towns were named the ‘quirkiest’ in New Jersey, according to World Atlas – Bergen Record

July 1, 2025
Trump’s Tax Bill Won’t Help or Hurt the Economy. The Deficit Is Already Huge. – Barron’s

Trump’s Tax Bill Won’t Help or Hurt the Economy. The Deficit Is Already Huge. – Barron’s

July 1, 2025
Nantucket Dance Festival opens July 8 – The Inquirer and Mirror

Nantucket Dance Festival Launches with Thrilling Performances Beginning July 8

July 1, 2025
Who would be affected by health care cuts in Senate version of Trump’s budget bill – PBS

Who Will Be Hit Hardest by Health Care Cuts in the Senate’s Trump Budget Plan?

July 1, 2025
Senate passes Trump’s reconciliation bill with Vance casting tie-breaking vote – PBS

Senate Passes Trump’s Reconciliation Bill After Vance Casts Decisive Tie-Breaking Vote

July 1, 2025
Groundbreaking technology to help police tackle violence against women – The Independent

Revolutionary Technology Transforms the Fight Against Violence Toward Women

July 1, 2025
Apple Inc. (AAPL) Adds Tennis To Its List of Supported Sports Ahead of Wimbledon – Yahoo Finance

Apple Inc. (AAPL) Adds Tennis To Its List of Supported Sports Ahead of Wimbledon – Yahoo Finance

July 1, 2025
Nature’s headlamps: A unique light-focusing structure in Parasesarma de Man, 1895 mangrove crabs – ESA Journals

Nature’s headlamps: A unique light-focusing structure in Parasesarma de Man, 1895 mangrove crabs – ESA Journals

July 1, 2025
Scientists found what just might be Earth’s oldest rocks – Boy Genius Report

Scientists found what just might be Earth’s oldest rocks – Boy Genius Report

July 1, 2025

Categories

Archives

July 2025
MTWTFSS
 123456
78910111213
14151617181920
21222324252627
28293031 
« Jun    
Earth-News.info

The Earth News is an independent English-language daily published Website from all around the World News

Browse by Category

  • Business (20,132)
  • Ecology (701)
  • Economy (726)
  • Entertainment (21,615)
  • General (15,656)
  • Health (9,766)
  • Lifestyle (731)
  • News (22,149)
  • People (726)
  • Politics (733)
  • Science (15,944)
  • Sports (21,223)
  • Technology (15,710)
  • World (707)

Recent News

Asteroid 2024 YR4 might smash into the moon – Popular Science

Potential Moon Impact Alert: Asteroid 2024 YR4 on a Collision Course

July 1, 2025
These 9 towns were named the ‘quirkiest’ in New Jersey, according to World Atlas – Bergen Record

These 9 towns were named the ‘quirkiest’ in New Jersey, according to World Atlas – Bergen Record

July 1, 2025
  • About
  • Advertise
  • Privacy & Policy
  • Contact

© 2023 earth-news.info

No Result
View All Result

© 2023 earth-news.info

No Result
View All Result

© 2023 earth-news.info

Go to mobile version