IF YOU have been waiting for a sign to invest in a new Apple Watch, consider this it. Apple Watch models are on an unprecedented sale for the last day of Amazon’s Prime Big Deals Day. At the forefront of the sale is the Apple Watch SE 2nd Gen. Not only is the entry-level fitness watch and everyday smartwatch model at its lowest prices ever, but it’s also the first-time you can get the SE 2nd Gen for under $200 (price reflected on the 2nd Gen 40mm GPS).
Apple Watch SE (2nd Gen) [GPS 40mm]
![Apple Watch SE (2nd Gen) [GPS 40mm]](https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/1696934252-61ZL5tN-GL.jpg?crop=1xw:1.00xh;center,top&resize=980:* "Apple Watch SE (2nd Gen) [GPS 40mm]")
Apple Watch SE (2nd Gen) [GPS 40mm]
Now 20% Off
Read more: Best Prime Day Apple Deals
There’s also another unprecedented Apple Watch sale entering the Prime Day arena: the Apple Watch Ultra 2. Yes, quite literally the less-than-a-month-old outdoor watch is officially on sale for the last day of Prime Big Deals Day. Right now, you can score the Apple Watch Ultra 2 for $50 off across all the different band pairings—Ocean Band, Trail Loop, and Alpine Loop. We realize $50 might not be the biggest savings, but considering Apple Watch Ultra models rarely ever go on sale, this deal makes it a choice opportunity to score on the high-praised rugged smartwatch.
Take $50 Off for Prime Day
Apple Watch Ultra 2 [GPS + Cellular 49mm]
![Apple Watch Ultra 2 [GPS + Cellular 49mm]](https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/1696002231-71eBoSK6WmL.jpg?crop=1xw:1xh;center,top&resize=980:* "Apple Watch Ultra 2 [GPS + Cellular 49mm]")
Take $50 Off for Prime Day
Apple Watch Ultra 2 [GPS + Cellular 49mm]
The Apple Watch SE 2nd Gen and Apple Watch Ultra 2 are not the only models on sale during Prime Day. A few Apple Watch Series 8 models are on sale, especially when it comes to the more specialty models that come with the Milanese Loop band.
Take a moment to find your next Apple upgrade now so you don’t miss out. Keep scrolling to see more Apple Watch sales below, then bookmark this page so you can keep coming back as we update it with all the last-minute deals here in the final hours of Prime Day.
Best Prime Day Apple Watch Sales
![Apple Watch SE (2nd Gen) [GPS 40mm] Starlight](https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/1696974053-719qgNv-ubL.jpg?crop=1xw:1.00xh;center,top&resize=980:* "Apple Watch SE (2nd Gen) [GPS 40mm] Starlight")
Apple Watch SE (2nd Gen) [GPS 40mm] Starlight
Now 20% Off
![Apple Watch Ultra 2 [GPS + Cellular 49mm]](https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/1695729316-814xH1gpidL.jpg?crop=1xw:1.00xh;center,top&resize=980:* "Apple Watch Ultra 2 [GPS + Cellular 49mm]")
Apple Watch Ultra 2 [GPS + Cellular 49mm]
![Apple Watch SE (2nd Gen) [GPS 44mm]](https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/1696934130-81XU9wuWJrL.jpg?crop=1xw:1.00xh;center,top&resize=980:* "Apple Watch SE (2nd Gen) [GPS 44mm]")
Apple Watch SE (2nd Gen) [GPS 44mm]
Now 18% Off
![Apple Watch SE (2nd Gen) [GPS + Cellular 44mm]](https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/1696933876-71ISygL2ZPL.jpg?crop=1xw:1.00xh;center,top&resize=980:* "Apple Watch SE (2nd Gen) [GPS + Cellular 44mm]")
Apple Watch SE (2nd Gen) [GPS + Cellular 44mm]
Now 15% Off
![Apple Watch Series 8 [GPS + Cellular 45mm] Milanese Loop](https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/1696432296-91PuQjKjIeL.jpg?crop=1xw:1.00xh;center,top&resize=980:* "Apple Watch Series 8 [GPS + Cellular 45mm] Milanese Loop")
Apple Watch Series 8 [GPS + Cellular 45mm] Milanese Loop
Now 25% Off
![Apple Watch Series 8 [GPS 45mm] Starlight Aluminum Case](https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/1687369386-71rimxfInpL.jpg?crop=1xw:1.00xh;center,top&resize=980:* "Apple Watch Series 8 [GPS 45mm] Starlight Aluminum Case")
Apple Watch Series 8 [GPS 45mm] Starlight Aluminum Case
Now 18% Off
Shop More Amazon Prime Day Sales
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What Is Amazon Prime Big Deal Days?
Prime Big Deal Days is Amazon’s second Prime Day event of the year, another annual 48-hour deal event exclusively for Amazon Prime Members. Today, October 11, is the last day to “shop some of Amazon’s best early holiday deals”. Like Prime Day, Prime Big Deal Days includes deals on everything from fashion, electronics, fitness equipment, home, and more.
When Is Amazon Prime Big Deal Days 2023?
Prime Big Deal Days, Amazon’s second annual two-day savings and shopping event will end today, October 11.
Who Can Participate in Prime Big Deal Days 2023?
Prime Big Deal Days sales are exclusive to Prime members. You can sign up here if you’re ready to make that commitment. A Prime subscription is $14.99 a month, or $139 per year. While that end-of-year number may sound like a lot, you do get a bang for your buck. On top of exclusive access to Prime Big Deal Days deals, you also get two to same-day shipping on select items. (Also: Amazon is offering 30-day trials for new customers, just in case you’re not ready to pay full price, so you can time your sign-up to the dates of Prime Big Deal Days this year.)
Ellen McAlpine
Commerce Editor
Ellen McAlpine is a commerce editor and writer at Hearst Magazines, covering tech, fitness, lifestyle, and beyond. In her time as a writer, she’s covered everything from top tech items like running watches and ring lights to phone cases and beauty tools.
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