Sainsbury’s £23 heart print ‘gorgeous Valentine’s Day pyjamas’ are trending on TikTok

Ok, ok, we know we haven’t even made it through the first week of January yet, but we’re already looking for something to get excited about to help get us through the slog that is January, and what better than Valentine’s Day?

Whether you’re happily coupled up or enjoying single life (Galentine’s Day, anyone?) there’s nothing quite like getting into the romantic spirit of the holiday, even if it’s just showing yourself some love, and what better way than to treat yourself to some cute and cosy V-Day PJs?

Whether you’re planning a romantic night in or have a whole evening of self care, pampering and your favourite food scheduled, some themed pyjamas are perfect for getting into the mood, and TikTok is going wild for this super affordable pair from TU at Sainsbury’s.

(Image: LaurelShops/TikTok)

The White Heart Valentines Traditional Pyjamas, £23 here, have been going viral on the social media platform, with shoppers instantly rushing out to snap up a pair.

Made from pure cotton, the set has a long sleeved button up top, wide leg bottoms and a matching hair scrunchie all in the same white fabric with dainty red hearts scattered across them and red piping around the edges, making them perfect for celebrating Valentine’s Day.

In a now-viral TikTok video, user LaurelShops shared a look at the adorable PJs in her local Sainsbury’s store, saying: “Run to Sainsbury’s to get the most gorgeous Valentine’s Day pyjamas” as she showed the set hanging from a rail.

TU’s white heart print pyjamas have been going viral as the perfect Valentine’s Day pjs
(Image: TU at Sainsbury’s)

People flooded the comments with praise for the Valentine’s Day pyjamas, saying: “We need these” and “I need them!!!!”

Others wrote: “I need these and a match baby grow for my feb baby girl” and “Omg I want both,” referring to a second pair of pink and red heart print pyjamas that were seen hanging behind the red set which are just as perfect for the romantic event.

The Pink Heart Print Valentines Pyjamas, £18 here, are also made from 100% pure cotton and come in a similar style to the white version, with a buttoned up pyjama shirt and wide leg bottoms with an elasticated waistband, although they don’t come with a matching scrunchie like the other set.

(Image: TU at Sainsbury’s)

However, those wanting to have a cute matching moment with their children can nab the Mini Me Valentines Slinky Heart Pyjamas, £1 here, (yes, they really are just £1) that pair perfectly with the adults set, with a T-shirt and leggings design rather than any pesk buttons.

In fact, TikTok users liked the second pair so much they stole the show, despite not being the focus of the video, with comments like: “no the ones behind tho” and “the ones behind!!”

If you want something a little more luxe feeling, Nasty Gal currently has a 6-Pc Satin Heart Print Pyjama Set reduced from £52 to just £31.20 here, which includes a pair of pink satin pyjamas with red piping and a red all-over heart print in a long sleeve button up shirt and long trousers, not to mention a matching pair of satin shorts, a scrunchie, a sleep mask and a bag to keep them all together in, all in the same pink satin heart print material – perfect for a cute Galentine’s night in.

Now all we need to do is get through the next 45645 days of January!

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