When it comes to trending products you can always count on TikTok to find the next big thing, and recently users have been going wild for the Too Faced Born This Way Super Coverage Concealer, £13 here (was £26).
The full coverage concealer has become something of a viral sensation, racking up millions of views and countless videos of TikTokers trying out the product to see if it’s really worth the hype. The verdict? It is.
It seems the concealer has managed to combine the holy grail of results, giving a natural looking ‘no makeup-makeup’ finish whilst still being full coverage enough to cover any blemishes and pigmentation, making it a makeup bag must-have.
Too Faced’s Born This Way Concealer has been a viral hit on TikTok
(Image: LookFantastic)
If you’ve been dying to try out the viral sensation but haven’t been willing to splash out on the £26 price tag, now is your chance to snap it up for half price as the Too Faced Born This Way Super Coverage Concealer, £13 here (was £26), is now just £13 in LookFantastic’s seasonal sale.
The concealer has become such a hit thanks to its incredible coverage that comes from its pigment-loaded formula, which not only covers but hydrates your skin too, leaving it looking virtually undetectable.
With long-lasting wear of up to 12 hours it also requires minimal topping up, meaning a little goes a long, long way. Although it’s main purpose is concealing blemishes, it also works well as an undereye brightener or as part of your contour kit, making it a multi-use product that’s well worth the price tag – especially now it’s on sale.
The concealer gives thick, full coverage whilst still looking natural
(Image: Cult Beauty)
It’s not just TikTokers who have been raving about the concealer, as it’s acquired plenty of positive reviews from users, too.
“Always go back to this concealer the best hands down. Blends like a dream,” said one, whilst another added: “The formula is amazing, full coverage but still can look natural.”
A third also said: “The size of this bottle is insane and the coverage it gives is so so nice.”
The Too Faced Born This Way Super Coverage Concealer, £13 here, now has 50% off in LookFantastic’s sale, however you can currently only snap it up in the shade Ganache, a rich, dark brown colour.
Currently only the shade Ganache is available in the LookFantastic sale
(Image: LookFantastic)
If that’s not the right shade for you, though, E.l.f’s 16hr Camo Concealer, £6 here, has been noted as a pretty good dupe for Too Faced’s Born This Way concealer, and comes in 17 different shades for just £6.
You can shop the Too Faced Born This Way Super Coverage Concealer, £13 here, over on LookFantastic now, or select one of the other shades over at Cult Beaty for £26 here.
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