Oat milk has fewer allergen concerns than nut milks, and it is #2 in the top seven preferred alternative dairy sources — and climbing.1 It’s a viable option for the 65% of independent operators who offer plant-based items on their menus, up from 42% in 2021.2
Trend-forward foams are expected to continue to climb 16% over the next four years.2 These customizable options appeal to Instagrammers, and 40% of Americans admitted to ordering food or beverages just to photograph and post on social media.3
“Rich’s On Top® Oat Milk Topping Portfolio is the ideal solution for restaurants looking to satisfy consumers seeking delicious plant- based, non-dairy options – especially the Gen-Z and Millennial demographic,” explains Alyssa Barrett, customer marketing manager – Rich Products. “On Top® Oat Milk Soft Whip and On Top® Oat Milk Whipped Topping make it easy for operators to create unique, made-to-order, plant-based menu items that will generate excitement and drive sales.”
On Top® Oat Milk Soft Whip is a creamy, pourable foam indulgence with the added appeal of plant-based ingredients and no artificial flavors or colors. It meets Rich’s Superior Clean Label standard and has none of the Big 9 allergens. Featuring whole grain oats as the hero ingredient, Oat Milk Soft Whip has a light texture, subtle vanilla flavor and superior stability that outperforms the competition. It is easily customized, perfect for layering and incorporating into various menu items such as cold brews, teas, sodas, smoothies, and energy drinks. Its shelf life is 365 days frozen, 14 days refrigerated. Just thaw in the refrigerator at least 24 hours, shake the ready-to-use carton, open, then pour. Each case contains 12 19- ounce cartons.
Plant-based On Top® Oat Milk Soft Whip is the perfect menu complement to Rich’s popular On Top® Soft Whip Pourable Topping, a ready-to-use cold foam with a sweet cream flavor and light texture that allows for delicious layering. Restaurant operators use this creamy cold foam in MTO programs to top coffees, cold brews, shakes, and other specialty beverages.
On Top® Oat Milk Whipped Topping delivers the creamy and delicious experience of Rich’s popular On Top® portfolio — yet with plant-based ingredients. With whole grain oat milk as the hero, it is baseline clean, made without the Big 9 allergens, no artificial flavors, colors, or preservatives, and no Polysorbate 60. Each case contains 12 ready-to-use 12-ounce bags for easy handling. Its shelf life is 540 days frozen, 14 days refrigerated. Simply thaw in the refrigerator at least 24 hours, massage the bag, and serve.
With this new addition, now the versatile Rich’s On Top® Whipped Toppings portfolio includes 6 options to satisfy every sweet tooth: oat milk, original, chocolate, mallow, sugar-free, and made with cream, which combines dairy and non-dairy ingredients. These indulgent toppings are ideal for restaurants looking to customize beverages, parfaits, and other desserts.
Restaurant operators can learn more about Rich’s toppings and other foodservice solutions at RichsUSA.com.
Meet Rich’s Foodservice
Rich’s is a family-owned food company built around the belief that inspiration can transform a business. We’re invested in your long-term success, helping you win today — and plan for tomorrow. Our commitment to developing foodservice solutions shines through in the quality, versatility, value, safety, and convenience in our ever-evolving catalog of product offerings. Operating in over 100 countries, our customers trust us to supply the finest toppings and icings, pizza and flatbreads, cookies and cakes, breads and rolls, sweet goods, BBQ, meatballs, appetizers and snacks, as well as gluten-free and plant-based products. Beyond our innovative products, a partnership with Rich’s provides a solution-based approach — fueled by our industry-unique culinary team of CIA-
trained chefs, and the insight and experience that comes with over 75 years of success. Rich’s® — Infinite Possibilities. One Family. Learn more at RichsUSA.com.
1Food Navigator, 2022
2Datassential 2023 Foodservice Menu Trends
3Social Media-Worthy Food Survey, OnePoll, 2021
Media Contact:
Karen Haggerty
karen@pinpointcom.net
770-579-9897
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