UK brands have ‘blindspot’ for the over-50s, report finds

UK brands have ‘blindspot’ for the over-50s, report finds

Survey uncovers ‘high levels of disengagement’ among the over-50s, with 77% saying brands don’t represent their needs.

by
Evie Barrett

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Copyright for syndicated content belongs to the linked Source : CampaignLive – https://www.campaignlive.co.uk/article/uk-brands-blindspot-over-50s-report-finds/1848915

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