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    Susquehanna Raises Penn Entertainment Inc. (PENN) Price Target. – Yahoo Finance

    Susquehanna Raises Price Target for Penn Entertainment Inc. (PENN)

    George Lopez is coming to Spokane – KXLY.com

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    Susquehanna Raises Penn Entertainment Inc. (PENN) Price Target. – Yahoo Finance

    Susquehanna Raises Price Target for Penn Entertainment Inc. (PENN)

    George Lopez is coming to Spokane – KXLY.com

    George Lopez is coming to Spokane – KXLY.com

    Netflix unveils Dallas immersive venue for fans of hit shows like ‘Squid Game,’ ‘Stranger Things’ – Houston Chronicle

    Step Inside Netflix’s New Dallas Immersive Experience Featuring Hits Like ‘Squid Game’ and ‘Stranger Things

    ‘Puttin’ on the Ritz’: Civic Players bring ‘Young Frankenstein’ to life – Yahoo

    Civic Players Deliver a Hilarious and Unforgettable Performance of ‘Young Frankenstein

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    Wheel of Fortune’ Amputee Breaks Incredible ‘Curse’ to Win $60,000!

    North Star Sports & Entertainment Network: Coming soon – KTTC News

    North Star Sports & Entertainment Network: Coming soon – KTTC News

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    Cracking the Code: Why China’s Economic Challenges Aren’t Shaking Markets, Unlike America’s” – Bloomberg

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    Trump’s Narrow Window to Spread the Truth About Harris

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

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    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    Court Restricts Protests In Lagos To Freedom, Peace Park

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    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

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    St. Francis Medical Center brings advanced robotic surgery technology to Northeast Louisiana – KNOE

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    Wayve Expands Engineering Leadership to Power Next-Gen Autonomous Driving Technology – Silicon Canals

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Heineken Launches “Cheers to The Real Hardcore Fans” as Champions League Enters Crucial Stage

February 13, 2024
in Sports
Heineken Launches “Cheers to The Real Hardcore Fans” as Champions League Enters Crucial Stage
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The UEFA Champions League is back, and Heineken is bringing the heat with their latest campaign: Cheers to The Real Hardcore Fans.
This season, the Premium beer brand is shattering stereotypes and celebrating the true spirit of “hardcore” fandom, a group often misrepresented by negativity.

Coming off the electrifying Africa Cup of Nations where Nigeria proudly finished as runners-up, football fans are already gearing up for another exciting Champions League season where Manchester City’s European crown is being targeted by some teams including the London Gunners.

“It’s been a whirlwind start to 2024,” says Maria Shadeko, Portfolio Manager Alcoholic Drinks at Nigerian Breweries Plc.
“And now, we’re taking the momentum to redefine hardcore fandom with Heineken’s Cheers to The Real Hardcore Fans campaign.”

This campaign isn’t about aggression or negativity; it’s about the passion, dedication, and quirky love that defines real hardcore fans.
Heineken has already confirmed Dutch captain Virgil van Dijk and former Lioness Jill Scott MBE as ambassadors to show the world what true hardcore fandom looks like.

“There’s a misconception about hardcore fans,” explains Shadeko. “Our campaign celebrates the diverse group who truly live and breathe the sport, the ones who paint their faces with team colors, memorize stats, and support their team through thick and thin.”
Heineken’s “Fresher Football” platform aims to make football more inclusive, and this campaign is a step in that direction.

For this latest campaign, Heineken is launching a global competition to find the world’s most dedicated “real hardcore” fans.
To emphasize the message of supporting inclusive hardcore fandom, Heineken has set aside seats at the UEFA Champions League Final for a select few real hardcore fans who share their stories with the teeming public.

With a mouthwatering grand prize of an opportunity to witness the UEFA Champions League Final live on the cards, no hardcore fan will trade this for anything else.

For Heineken, serving exquisite match-viewing experiences is not enough, hence the continuous introduction of themes and campaigns that help improve the footballing community.

To learn more about how Heineken®️ is helping to refresh football perspectives and foster a more positive and inclusive experience for all fans, visit: https://www.heineken.com/realhardcorefans

>>> Read full article>>>
Copyright for syndicated content belongs to the linked Source : SoccerNet – https://soccernet.ng/2024/02/heineken-launches-cheers-to-the-real-hardcore-fans-as-champions-league-enters-crucial-stage.html

Tags: Heinekenlaunchessport
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