ASUS will manufacture and develop new Intel NUC mini PCs

Intel has announced ASUS as the company’s first partner for its Next Unit of Compute (NUC) mini PC business. The two companies have entered a non-binding agreement that will see ASUS manufacture, sell and support the 10th- to 13th-generation products in Intel’s NUC line. ASUS will also develop future NUC designs. Based on the business’ current lineup, ASUS could be developing future NUC mini PCs, DIY kits for mini PCs, DIY kits for laptops, customizable boards, chassis and other assembly elements. 

If you’ll recall, Intel recently told Engadget that it’s ending its “direct investment” in its NUC business and will no longer produce first-party NUC products. It didn’t elaborate on its reasoning, but working with partners for a non-essential business will free up resources it could use to concentrate on making chips. Intel previously said its first quarter earnings exceeded expectations, but its revenue was still down 36 percent year-over-year when compared to its results in the same period for 2022. The company also said that it remains cautious in this economy. 

In its announcement of the partnership, Intel said ASUS’ “expertise and track record delivering industry-leading mini PCs to customers make it ideally suited to continue driving innovation and growth in NUC systems products.” ASUS will be establishing a new business unit called “ASUS NUC BU” for all things related to Intel’s NUC. The manufacturer will receive a non-exclusive license to Intel’s NUC systems, though, making it possible for the chipmaker to team up with more companies in the future. 

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