* . *
  • About
  • Advertise
  • Privacy & Policy
  • Contact
Sunday, August 24, 2025
Earth-News
  • Home
  • Business
  • Entertainment
    Quotes of the Week: Peacemaker, Project Runway, Countdown and More – yahoo.com

    This Week’s Most Memorable Quotes from Peacemaker, Project Runway, Countdown, and More!

    Drake Appears in Teaser for Bobbi Althoff’s New Podcast ‘Not This Again’ – yahoo.com

    Drake Drops a Surprise Cameo in Bobbi Althoff’s Thrilling New Podcast Teaser ‘Not This Again

    From polka to Poison, Corn Palace adjusts entertainment offerings with the times – Mitchell Republic

    From polka to Poison, Corn Palace adjusts entertainment offerings with the times – Mitchell Republic

    How to watch ‘F1: The Movie’ on Prime Video – About Amazon

    Experience the Thrill: How to Stream ‘F1: The Movie’ on Prime Video

    FOX One is now available on Prime Video: Here’s everything to know – About Amazon

    FOX One is now available on Prime Video: Here’s everything to know – About Amazon

    What Are Our Predictions for Taylor Swift’s ‘Life of a Showgirl’ Based on What She’s Told Us So Far? – yahoo.com

    Uncover the Hidden Surprises in Taylor Swift’s ‘Life of a Showgirl’ – Can You Decode Her Clues?

  • General
  • Health
  • News

    Cracking the Code: Why China’s Economic Challenges Aren’t Shaking Markets, Unlike America’s” – Bloomberg

    Trump’s Narrow Window to Spread the Truth About Harris

    Trump’s Narrow Window to Spread the Truth About Harris

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Trending Tags

    • Trump Inauguration
    • United Stated
    • White House
    • Market Stories
    • Election Results
  • Science
  • Sports
  • Technology
    UNLV Responds to Workforce Need with Microcredential in Nuclear Technology – University of Nevada, Las Vegas | UNLV

    UNLV Unveils Cutting-Edge Microcredential Program to Fuel Growth in Nuclear Technology

    Why Technology Will Never Take Over Completely – Patheos

    Why Technology Will Never Completely Control Our Lives

    Alcorn State awarded grant to boost STEM with VR technology – WJTV

    Alcorn State Secures Grant to Transform STEM Education Through Cutting-Edge VR Technology

    Hyundai: The Only Way To Beat China Is To Embrace Technology – InsideEVs

    Hyundai’s Bold Strategy to Outpace China with Cutting-Edge Technology

    Teaching older adults how to use technology – WWNY

    Empowering Older Adults to Master Technology with Confidence

    Denver man receives pacemaker using new technology – CBS News

    Denver Man’s Life Transformed by Revolutionary Pacemaker Technology

    Trending Tags

    • Nintendo Switch
    • CES 2017
    • Playstation 4 Pro
    • Mark Zuckerberg
No Result
View All Result
  • Home
  • Business
  • Entertainment
    Quotes of the Week: Peacemaker, Project Runway, Countdown and More – yahoo.com

    This Week’s Most Memorable Quotes from Peacemaker, Project Runway, Countdown, and More!

    Drake Appears in Teaser for Bobbi Althoff’s New Podcast ‘Not This Again’ – yahoo.com

    Drake Drops a Surprise Cameo in Bobbi Althoff’s Thrilling New Podcast Teaser ‘Not This Again

    From polka to Poison, Corn Palace adjusts entertainment offerings with the times – Mitchell Republic

    From polka to Poison, Corn Palace adjusts entertainment offerings with the times – Mitchell Republic

    How to watch ‘F1: The Movie’ on Prime Video – About Amazon

    Experience the Thrill: How to Stream ‘F1: The Movie’ on Prime Video

    FOX One is now available on Prime Video: Here’s everything to know – About Amazon

    FOX One is now available on Prime Video: Here’s everything to know – About Amazon

    What Are Our Predictions for Taylor Swift’s ‘Life of a Showgirl’ Based on What She’s Told Us So Far? – yahoo.com

    Uncover the Hidden Surprises in Taylor Swift’s ‘Life of a Showgirl’ – Can You Decode Her Clues?

  • General
  • Health
  • News

    Cracking the Code: Why China’s Economic Challenges Aren’t Shaking Markets, Unlike America’s” – Bloomberg

    Trump’s Narrow Window to Spread the Truth About Harris

    Trump’s Narrow Window to Spread the Truth About Harris

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    Israel-Gaza war live updates: Hamas leader Ismail Haniyeh assassinated in Iran, group says

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    PAP Boss to Niger Delta Youths, Stay Away from the Protest

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Court Restricts Protests In Lagos To Freedom, Peace Park

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Fans React to Jazz Jennings’ Inspiring Weight Loss Journey

    Trending Tags

    • Trump Inauguration
    • United Stated
    • White House
    • Market Stories
    • Election Results
  • Science
  • Sports
  • Technology
    UNLV Responds to Workforce Need with Microcredential in Nuclear Technology – University of Nevada, Las Vegas | UNLV

    UNLV Unveils Cutting-Edge Microcredential Program to Fuel Growth in Nuclear Technology

    Why Technology Will Never Take Over Completely – Patheos

    Why Technology Will Never Completely Control Our Lives

    Alcorn State awarded grant to boost STEM with VR technology – WJTV

    Alcorn State Secures Grant to Transform STEM Education Through Cutting-Edge VR Technology

    Hyundai: The Only Way To Beat China Is To Embrace Technology – InsideEVs

    Hyundai’s Bold Strategy to Outpace China with Cutting-Edge Technology

    Teaching older adults how to use technology – WWNY

    Empowering Older Adults to Master Technology with Confidence

    Denver man receives pacemaker using new technology – CBS News

    Denver Man’s Life Transformed by Revolutionary Pacemaker Technology

    Trending Tags

    • Nintendo Switch
    • CES 2017
    • Playstation 4 Pro
    • Mark Zuckerberg
No Result
View All Result
Earth-News
No Result
View All Result
Home Technology

Creators pick their preferred short-form video platforms

December 28, 2023
in Technology
Creators pick their preferred short-form video platforms
Share on FacebookShare on Twitter

This editorial series examines industry trends across the media, media buying and marketing sectors as 2023 closes and the new year begins. More from the series →

The streaming war has given way to the short-form fight. Three years after TikTok’s popularity triggered Instagram and YouTube to follow suit with Reels and Shorts respectively, the three short-form vertical video platforms — plus the format’s pioneer, Snapchat — continue to duke it out for audiences’ attentions and creators’ content.

All four platforms enjoy a level of popularity among audiences and creators. A recent Pew Research survey of U.S. teenagers found that a majority use each of the platforms (though it didn’t ask about Reels and Shorts specifically). But how do creators feel?

To answer that, Digiday asked several creators: If, as a creator, you could only use one short-form vertical video platform among Instagram Reels, Snapchat, TikTok and YouTube Shorts, which would you pick?

No spoilers, but what’s most telling about the creators’ responses isn’t so much the platforms they picked but their reasons why.

Naomi Hearts (@naomiheartsxo)

Platform pick: TikTok

Reason why: If I had to pick one short-form video platform to use as a creator forever I would pick TikTok! It’s the first platform I started my social career on but honestly it feels like a community!! I have been able to build a special connection with my followers in a way that I haven’t seen on other platforms! It’s also a place where you don’t have to already have followers to perform well! Everyone has their time to shine and I love that about the app!

Mac Kahey (@macdoesit)

Platform pick: Snapchat

Reason why: Even though TikTok completely revamped the creator space, Instagram reels have the best interface aesthetic, and YouTube shorts are gaining their footing, Snapchat has a level of personal touch no other platform comes close to. Though I don’t upload as much content as I’d like on the platform, I do find myself exploring Snapchat more than the others. The platform, specifically the Discover page, feels as private as it is public, on top of a self-curated aesthetic. There is more control on Snapchat over the content you choose and consent to see compared to the other platforms, which, along with its minimal and alternative comment/messaging system and private viewpoint outside of their ‘spotlights’ section, helps create a seemingly less toxic environment and culture compared to the other short-form platforms.

Anna Daly (@annabdaly)

Platform pick: Instagram Reels

Reason why: Easy to use in-app video features, easy to respond to comments and direct private messaging.

Melanie Wilking (@melaniewilking) 

Platform pick: Instagram Reels

Reason why: Each platform is unique in their own way, but if I could only keep one, it would have to be Instagram Reels. Instagram provides an opportunity to create a loyal and engaged audience that will stick with, and grow with you because they are interested in you as an individual and not just your content on its own. I have created lifelong friendships through Instagram, been able to promote other business ventures, and have ultimately been able to be my authentic self on Instagram Reels. 

Charlotte Dobre (@CharlotteDobre)

Platform pick: YouTube Shorts

Reason why: As much as I love TikTok, as a creator in Canada, I cannot earn money from it. I still post content there because it’s important to maintain a presence on the app. YouTube Shorts, however, has allowed me to grow my following on YouTube substantially, and I’ve seen many other creators grow their channels exponentially solely from posting Shorts — sometimes reaching hundreds of thousands, if not millions, of subscribers. This also translates to revenue on long-form YouTube content. Shorts does not pay as well as TikTok in the US (yet), but it does pay creators something, which is extremely important if platforms don’t want their creators to focus their efforts on a different platform.

Sean Andrews (@SeanAndreww)

Platform pick: YouTube Shorts

Reason why: If I had to pick only one social media platform to post my short-form content to,  I would choose YouTube Shorts. Although each platform has its own benefits, I believe YouTube Shorts offers the most advantages for its creators. Most notably, YouTube Shorts offers in-depth analytics. Extensive analytics is not only helpful for creators to improve upon their videos, but provides a better selection of videos for viewers, as well. For instance, YouTube’s analytics gives you data about specific videos, niches, and keywords that are trending amongst your audience. This allows creators to have more direction in what they produce.

Similarly, YouTube Shorts offers a more direct transition into long-form content. As a content creator, I am constantly brainstorming ways to expand upon my content and my business. By posting on YouTube Shorts and growing an audience on YouTube, I am growing a built-in audience where I will also post long-form content.

That being said, I am a fan of all social media outlets, as each platform provides its own benefits. TikTok is currently the mainstream short-from platform that allows creators to “blow up” and go viral in a very short period of time. Instagram allows creators to interact more personally with their audience and show their day-to-day life, and Snapchat has a lucrative payment system for its creators.

https://digiday.com/?p=529219

>>> Read full article>>>
Copyright for syndicated content belongs to the linked Source : DigiDay – https://digiday.com/future-of-tv/creators-pick-their-preferred-short-form-video-platforms/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss

Tags: CreatorsPreferredtechnology
Previous Post

Xiaomi SU7 Max offers a stunning 2.78s 0-100km, 680km range, can park itself in a multi-story carpark

Next Post

Platform payouts: Creators reveal how much social media behemoths are willing to shell out

Julia Schell scores six tries as Canada thrash Fiji in Women’s Rugby World Cup – The Guardian

Julia Schell scores six tries as Canada thrash Fiji in Women’s Rugby World Cup – The Guardian

August 24, 2025
Why Tipping Feels Out of Control in Today’s Economy – MSN

Why Tipping Feels Out of Control in Today’s Economy – MSN

August 24, 2025
Quotes of the Week: Peacemaker, Project Runway, Countdown and More – yahoo.com

This Week’s Most Memorable Quotes from Peacemaker, Project Runway, Countdown, and More!

August 24, 2025
New report demonstrates that corporal punishment harms children’s health – World Health Organization (WHO)

Shocking New Findings Expose the Serious Harm Corporal Punishment Inflicts on Children’s Health

August 24, 2025
Privately influential but publicly absent, Melania Trump is picking and choosing her moments this term – CNN

Melania Trump: Quietly Influential and Selectively Stepping Into the Spotlight This Term

August 24, 2025
Third annual event highlights cultural, ecological importance of Tawas Lake – Iosco County News Herald

Explore the Vibrant Culture and Stunning Ecology of Tawas Lake at This Year’s Exciting Third Annual Event!

August 24, 2025
UNT Ph.D. Grad Gives $2M to Launch Data Science Innovation Lab – Dallas Innovates

UNT Ph.D. Grad Gives $2M to Launch Data Science Innovation Lab – Dallas Innovates

August 24, 2025
Center to advance hunting and conservation looks to tradition, science – NBC Montana

Center Pioneers New Era in Hunting and Conservation by Merging Tradition with Science

August 24, 2025
‘Hidden gem’ – the lifestyle village beating the property slump – Stuff

‘Hidden gem’ – the lifestyle village beating the property slump – Stuff

August 24, 2025
UNLV Responds to Workforce Need with Microcredential in Nuclear Technology – University of Nevada, Las Vegas | UNLV

UNLV Unveils Cutting-Edge Microcredential Program to Fuel Growth in Nuclear Technology

August 24, 2025

Categories

Archives

August 2025
MTWTFSS
 123
45678910
11121314151617
18192021222324
25262728293031
« Jul    
Earth-News.info

The Earth News is an independent English-language daily published Website from all around the World News

Browse by Category

  • Business (20,132)
  • Ecology (787)
  • Economy (808)
  • Entertainment (21,687)
  • General (16,646)
  • Health (9,848)
  • Lifestyle (820)
  • News (22,149)
  • People (809)
  • Politics (817)
  • Science (16,019)
  • Sports (21,306)
  • Technology (15,788)
  • World (789)

Recent News

Julia Schell scores six tries as Canada thrash Fiji in Women’s Rugby World Cup – The Guardian

Julia Schell scores six tries as Canada thrash Fiji in Women’s Rugby World Cup – The Guardian

August 24, 2025
Why Tipping Feels Out of Control in Today’s Economy – MSN

Why Tipping Feels Out of Control in Today’s Economy – MSN

August 24, 2025
  • About
  • Advertise
  • Privacy & Policy
  • Contact

© 2023 earth-news.info

No Result
View All Result

© 2023 earth-news.info

No Result
View All Result

© 2023 earth-news.info

Go to mobile version