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Published: Monday, July 10, 2023, 17:48 [IST]
Instagram’s specialized text-sharing application called Threads is preparing to introduce numerous fresh features. These additions include Twitter-style hashtags, an edit button, a trending page, and potentially an automatic archiving function. Adam Mosseri, the Head of Instagram, confirmed these upcoming features through a series of posts on Threads.
Instagram, known for its visual-centric platform, has taken a step towards promoting text-based communication with the introduction of Threads. This specialized app, developed by the Instagram team, provides a platform for sharing text updates and participating in public conversations.

The Power of Threads
Threads allows users to log in using their Instagram accounts, enabling seamless integration with their existing social network. With Threads, users can create updates limited to 500 characters, and include links, photos, and videos up to 5 minutes long. It offers a new way to connect with friends and share personal moments in a more intimate and focused environment.
Hashtags: Improving Discoverability and Engagement
One notable addition to Threads is the incorporation of hashtags. Similar to Twitter, the hashtags used in Threads will become clickable, allowing users to easily explore topics of interest and join popular discussions.
This feature has the potential to improve the platform’s discoverability and community engagement. Users can now dive into conversations and connect with like-minded individuals, expanding their network and fostering meaningful interactions.
Auto-Archiving: Promoting Open Conversations
Adam Mosseri mentioned the possibility of an auto-archiving feature in response to a user’s query. The idea behind this feature is to automatically archive all content after 30 days, allowing users to be more open and candid in their conversations. By providing a degree of privacy and temporal context, this feature could encourage users to express themselves more freely and engage in authentic discussions.
Compatibility with ActivityPub
In his announcements, Mosseri also disclosed plans to make Threads compatible
with ActivityPub, an open social networking protocol established by the World Wide Web Consortium (W3C).
This move opens new opportunities for interaction by allowing Threads to work seamlessly with other apps that support ActivityPub, such as Mastodon and WordPress.
The compatibility with ActivityPub could foster a more connected social media landscape, promoting cross-platform engagement and expanding the reach of Threads.
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published: Monday, July 10, 2023, 17:48 [IST]
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