Samsung has unveiled the Neo QLED 8K and 4K, OLED TVs, and sound devices to the Kenyan market.
The 2024lineup which is currently available on pre-order at participating retailers ,elevates the home entertainment experience with a range of powerful, AI-driven solutions.
Rahul Kochhar, Business Head of the Consumer Electronics Division at Samsung Electronics East Africa, said, “We are pushing the boundaries of home entertainment by integrating AI to enhance traditional viewing experiences. This year’s TV lineup demonstrates our commitment to innovation, offering products that provide premium viewing quality while significantly enhancing our consumers’ lifestyles.”
Neo QLED 8K features
Neo QLED 8K is equipped with the advanced NQ8 AI Gen2 processor, marking a significant leap in AI TV technology. This processor features a Neural Processing Unit (NPU) and an eightfold increase in neural networks from 64 to 256, ensuring an exceptional viewing experience with crisp details, regardless of the input source.
Its AI-driven picture technology brings out the finest details with outstanding clarity and naturalness, from facial expressions to subtle nuances. With 8K AI Upscaling Pro, users’ favourite shows and movies are transformed to match the 8K display closely, allowing them to enjoy the level of detail and picture clarity surpassing conventional 4K TVs.
Additionally, AI Motion Enhancer Pro makes fast action smoother and clearer while Real Depth Enhancer Pro adds a lifelike depth to the picture and pulls viewers into the scene every time. All these features come together to redefine the big-screen experience.
The Neo QLED 8K also delivers audio powered by AI sound technology. It’s Active Voice Amplifier Pro excels at extracting dialogue from background noise, ensuring every word is heard clearly. Object Tracking Sound Pro also enriches the audio experience by syncing the sound with on-screen action, creating a more dynamic and engaging viewing experience. Adaptive Sound Pro refines the audio experience by intelligently adjusting the audio to the content and room acoustics for a genuinely rich and lifelike sound.
The Neo QLED 8K also boasts AI features that understand and adapt to user needs. The AI Auto Game Mode kicks in during gaming, optimising the visuals and audio for an even more immersive and engaging gaming experience. The AI Customization Mode adjusts the picture for each scene based on user preference, while the AI Energy Mode saves power without compromising picture quality. These features ensure that Neo QLED 8K is easy, personalised, and energy efficient for all entertainment needs.
Neo QLED 4K, OLED and Sound Devices
The 2024 Neo QLED 4K lineup brings cutting-edge innovations from the latest Neo QLED 8K flagship TVs, elevating the viewing experience with ground-breaking features powered by the NQ4 AI Gen2 Processor.
With the world’s first Pantone Validated display for colour accuracy and Dolby Atmos for an immersive audio experience, Neo QLED 4K sets the bar for the ultimate 4K UHD experience.
Samsung is also introducing the world’s first Glare-Free OLED, eliminating unnecessary reflection while preserving deep blacks and clear images under lighting conditions. Powered by the same formidable NQ4 AI Gen2 Processor as the Neo QLED 4K lineup, Samsung’s OLED TVs boast features like the Real Depth Enhancer and OLED HDR Pro, bringing picture quality to new heights.
Additionally, with features such as Motion Xcelerator 144Hz ensuring smooth motion and quick response rates, Samsung OLED is the ultimate choice for gaming. Complemented by sleek designs, these OLED TVs elevate the viewing space. Available in Kenya in two models —S90D — ranging from 55 to 83 inches, there’s a perfect fit for every home.
The 2024 line-up also includes the latest Q-Series Soundbar, Q800D, which boasts an 11.1.4-channel setup with Wireless Dolby Atmos. This model comes with a host of features that stand as a testament to Samsung’s continued leadership as the world’s best-selling soundbar brand for the past 10 years, featuring innovations such as Sound Grouping for pulsating, room-filling sound and an option for personal listening that allows users to enjoy their content through rear speakers without disturbing others.
Samsung’s latest TVs are designed with SmartThings AI capabilities to save energy. The new AI Energy Saving mode can reduce energy use by 23% compared to the standard mode.
With SmartThings integration, various Samsung TVs can automatically adjust colour validation based on the viewing environment to enhance energy efficiency.
Samsung has also unveiled an upgraded Frame TV with dynamic screen refresh rates and better colour validations for improved energy efficiency.
In 2024, Samsung’s AI screens are set to redefine the user experience with advanced connectivity and a suite of smart features, apps and platforms. Leveraging the powerful Tizen OS, these innovations have created an ecosystem that is connected, personalised, and secure through Knox Security. This allows devices to integrate effortlessly into users’ digital worlds, transforming screens into a central hub for all their needs.
Samsung’s latest TVs are designed to connect with a smart ecosystem immediately upon setup. The moment users turn on their new Samsung TV, the TV recognises and connects to existing networks and devices, all orchestrated through a simple notification on users’ smartphones.
The 2024 screen line-up also brings integration with users’ smartphones to new heights. Users can bring their smartphone near the TV to activate Smart Mobile Connect, which turns the device into a universal remote for the TV and connected home appliances.Additionally, smartphones can be used as game controllers with a customisable user interface (UI) and haptic feedback, offering convenient and enhanced gameplay at their fingertips.
Samsung’s 2024 Smart TVs provide a highly personalised experience with its apps and platforms. With the latest addition of widgets, TV screens are now personalised dashboards that allow users to easily monitor home status, camera feeds, energy usage, weather updates and more.
Availability
The Neo QLED 8K QN800D is available in sizes of 65, 75, and 85 inches. The Neo QLED 4K is available in one model, QN85 D, and in sizes of, 55, 65, 75, 85,. The Neo QLED 8K and 4K line-up promises an unparalleled viewing experience in the premium large-screen category.
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