Recently, the overseas authoritative institution PYMNTS released the global shopping app rankings for February. Chinese cross-border e-commerce platform SHEIN has topped the list for the seventh consecutive month, scoring 89 points in total. AliExpress and Alibaba.com ranked second and fourth respectively, while Amazon came in third with a comprehensive score of 82 points.
According to reports, in recent years, the popularity and influence of SHEIN in the global market have further increased. Its self-owned clothing brand SHEIN has become one of the top four global fashion brands alongside ZARA, Uniqlo, and H&M. Its open platform model is also expanding continuously, with more and more Chinese sellers reaching overseas retail markets through SHEIN to achieve global sales success.
As a leading domestic cross-border e-commerce platform, SHEIN has been accelerating its efforts to assist more Chinese companies and brands in going global since last year. Recently, Eastern Airlines’ logistics subsidiary signed a strategic cooperation memorandum with SHEIN, intending to deepen cooperation through enriching route networks, expanding charter business, strengthening logistics layout in South China and overseas markets, etc., continuously promoting high-quality Chinese products and brands to the international market.
SEE ALSO: Uniqlo Takes Legal Action Against SHEIN for Alleged Counterfeit Sales
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