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    Penn State-Themed Restaurant and Entertainment Spot Happy Valley Live Set to Open in State College – StateCollege.com

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    Penn State-Themed Restaurant and Entertainment Spot Happy Valley Live Set to Open in State College – StateCollege.com

    Penn State-Themed Restaurant and Entertainment Spot Happy Valley Live Set to Open in State College – StateCollege.com

    The Police Made Chart History With This 1979 Hit Nearly 50 Years Ago – Yahoo

    How The Police Changed Music Forever with Their Iconic 1979 Hit Nearly 50 Years Ago

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    Good Deed Entertainment Lands Global Rights to Liza Mandelup’s Captivating Documentary ‘Caterpillar

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    Danielle Fishel Explains Why Being on “DWTS” Makes Her Feel ‘Like It’s 1994 Again’ Filming “Boy Meets World” (Exclusive) – Yahoo

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    Cracking the Code: Why China’s Economic Challenges Aren’t Shaking Markets, Unlike America’s” – Bloomberg

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Brands need C-pop: Jackson Wang auction soars over Joopiter estimates

July 12, 2024
in Entertainment
Brands need C-pop: Jackson Wang auction soars over Joopiter estimates
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Pharrell Williams’ Joopiter’s first auction with Jackson Wang sees estimates overtaken by up to 942%, demonstrating the new era power of C-pop.

Pharrell Williams’ auction platform Joopiter has announced the results of its latest sale, titled Jackson Wang Metamorphosis: Athlete, Musician, Designer, held in collaboration with the global pop star himself.

Fueled by the fierce fan culture behind Wang, the first auction of the star’s belongings, which concluded on Tuesday, sold all lots, with the proceeds donated to charity.

The rise of C-Pop is increasingly apparent across luxury and streetwear, with the international interest of Jackson Wang’s Joopiter auction proving just that. From Jay Chou being appointed brand ambassador at Dior, La Mer, and Rimowa, to Lay Zhang working with the likes of Qeelin, Hublot, Sprite, and Fila, China’s pop star ambassadors are being appointed in their droves.

Showcasing a 252% sell-through rate by value and 86% of lots exceeding their high estimates, the Wang auction’s results exceeded already-high expectations. The event attracted a broad international audience, with participants failing from 35 markets, illustrating the global community surrounding the C-pop superstar.

That level of fandom cannot be going untapped by brands wanting to connect with the market, and its global influence. Continue to read the full article here

>>> Read full article>>>
Copyright for syndicated content belongs to the linked Source : ChinaFilmInsider – http://chinafilminsider.com/brands-need-c-pop-jackson-wang-auction-soars-over-joopiter-estimates/?utm_source=rss&utm_medium=rss&utm_campaign=brands-need-c-pop-jackson-wang-auction-soars-over-joopiter-estimates

Tags: brand'sC-popentertainment
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