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Published on 20/06/24 – Updated on 20/06/24
Ennismore has entered a strategic partnership with Our Habitas. This collaboration will integrate Our Habitas into Ennismore’s global collective of lifestyle brands, utilizing Ennismore’s development and operational expertise.
Our Habitas focuses on experiential hospitality, offering destinations that cater to travelers seeking meaningful connections and inspiration. Each property is built around pillars such as music, wellness, art, adventure, food, learning, and giving back, all integrated with the natural environment, which the brand describes as ‘Luxury for the Soul’. The brand operates ten resorts in various locations, including Tulum, Mexico; AlUla, Saudi Arabia; Atacama, Chile; and the Kalahari Desert in Namibia. With several projects in development, particularly in Saudi Arabia, Our Habitas plans further expansion into Asia.
“We are excited to partner with Ennismore as we enter the next phase of our growth and bring to life our mission to continue to disrupt the hospitality industry. Ennismore’s entrepreneurial approach, global footprint, combined with their extensive operational expertise make them the ideal partner for Our Habitas to continue its trajectory as a global leader in experiential hospitality.” Oliver Ripley, Co-Founder & CEO and Maurice Salem, Chairman of Our Habitas
“Lifestyle brands are rooted in the vision of their founder, and we are delighted to welcome Our Habitas, a globally renowned founder-built brand, to Ennismore. We look forward to working with Oliver Ripley to take this incredible, unique, and innovative brand he has built over the last ten years to exciting new destinations and markets, as well as provide our operational expertise and oversight. Our Habitas is rooted in creativity and purpose that will stand the test of time, and we look forward to cementing its reputation as an iconic global brand.” – Sharan Pasricha, Founder & co-CEO and Gaurav Bhushan, co-CEO of Ennismore
By partnering with Ennismore, Our Habitas will benefit from broader growth opportunities and operational support. This partnership also provides access to Accor’s global networks, enhancing the brand’s expansion capabilities.
“Our Habitas has created a unique niche in luxury hospitality, offering stunning destinations to passionate travellers seeking a lifetime adventure, full of memorable moments and unexpected discoveries. Its crafted positioning will perfectly fit with our Ennismore collective and effortlessly match our lifestyle and tailor-made approach to hospitality. We are also thrilled to join forces alongside seasoned investors who are important and long-standing partners for Accor and Ennismore, and eager to accelerate Our Habitas’ growth in the coming years.” – Sébastien Bazin, Chairman & CEO of Accor & Executive Chairman of Ennismore
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