Parents and kids alike prefer gaming holiday gifts. (Image source: Pexels/Ketut Subiyanto)
A new report has revealed that children in the US would prefer games subscriptions and virtual currency over physical games for Christmas. A staggering 72% of US children expressed a desire for video game-related gifts for the upcoming holiday season.
According to a report released last week by the Entertainment Software Association (ESA), children’s holiday wish lists have shifted significantly. Among over 500 surveyed kids aged 10 to 17, a substantial 72%, express a desire for games-related products this Christmas. Only 22% have asked for traditional physical games, signaling a significant preference for digital and in-game experiences.
Money and gift cards rank second at 70%, while technology gadgets like smartphones and smartwatches come in third at 62%. Books, however, occupy the lowest position on the desired gift list, with only 26% expressing interest.
Girls (59%) and boys (86%) plan to request video game-related presents, with the top choices being game subscriptions (39%), game consoles (38%), game gear/accessories (32%), in-game currency (29%), and physical video games (22%).
Adults, particularly parents, are aligned with this trend, as 32% of them express plans to buy video game-related gifts for themselves or others during the holidays. The average spending for such gifts is expected to be around US$485, according to the survey.
Digital gaming subscriptions can be purchased online. For example, this US$70 PlayStation Plus – Wallet Funds [Digital Code] is currently available on Amazon.
Robert Gelo – News Writer – 12 articles published on Notebookcheck since 2023
I am an experienced technical journalist and editor with a background in public relations, advertising, marketing automation, social media, and artificial intelligence. In early 2021, I joined a registered Salesforce consultancy as its CMO. Before this, I had worked as a technology journalist and editor for business and tech media for a long time. Later, I transitioned to a role as a manager and PR and marketing consultant. Since 2008, I have been employed in marketing, public relations, advertising, and social media, serving a diverse range of clients such as Epson, Cisco, Oracle, SAP, Discovery, and SDL.
I enjoy riding my bike outside of work, especially on gravel and MTB trails. In my free time, I occasionally play the electric guitar and am fascinated with vintage guitars and tube amplifiers.
Robert Gelo, 2023-11-28 (Update: 2023-11-28)
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